Artists vs. graphic designers: Make sure you get the right fit
When you’re choosing someone to do artwork for your branding, logo, or advertising campaign, keep in mind the type of person that you should...
Small broadcaster was big winner in Q1
The smallest publicly traded broadcasting company of all led the way in Q1 of 2011. The stock price of Debut Broadcasting, which trades over...
Hiring, the vibe of the creative space and buzzwords
The art of hiring a creative team seems to be a lost one in most media. Obviously one of the big questions is “how...
Ten realities for radio
When it comes to digital strategies, traditional media has been slow to embrace the opportunity...radio lags farthest behind in adapting a coherent digital strategy and
Four ways to make social technologies relevant to your business
Social media/networking and the collection of tools they have spawned have moved solidly into the strategy toolbox for organizations. If you want to be...
Maximizing web site buzz
Keeping users coming back for fresh web content requires a delicate balance. Comments have a big effect on traffic. If a story gets
Why the Internet doesn't matter anymore
The battle cry that has been resonating throughout the Internet world was that “video was theirs” once net neutrality passed and bandwidth increased. It...
Aligning IT to your business
How often do organizations design an operational strategy then acquire the systems to support it? Too often decisions that affect IT implementation and execution...
Bottom-line benefits for providing better customer service to advertisers
I think most of us agree with the axiom that it
Secrets from the creative side
Here are five points I presented at the Business School at the University of Richmond awhile back to help Business students understand some factors they may not have learned in class
Details on the Travelers Information Service
Did you ever wonder about those little radio stations along the parkway that offer you traffic tips, or the ones that tell you where...
Escaping Reality – Building Brands on a Fantasy
American Express has a secret club that you and I will never experience. Sure, you may have an American Express Gold, or even Platinum...
Traffic and Rev Mgmt Systems: Part 3: Using the systems remotely
The Traffic Directors' Guild of America (TDGA) has asked radio and television traffic personnel nationwide to submit questions and issues for vendors in the...
Traffic and Rev Mgmt Systems: Part 2: How Mac-compatible are they?
The Traffic Directors' Guild of America (TDGA) has asked radio and television traffic personnel nationwide to submit questions and issues for providers in the...
Revision of Radio Allotment and Assignment Policies and Procedures
The FCC has substantially revised the policies and procedures by which it chooses among mutually-exclusive applications for new and major modifications to AM stations