Why the Internet doesn't matter anymore
The battle cry that has been resonating throughout the Internet world was that “video was theirs” once net neutrality passed and bandwidth increased. It...
Aligning IT to your business
How often do organizations design an operational strategy then acquire the systems to support it? Too often decisions that affect IT implementation and execution...
Bottom-line benefits for providing better customer service to advertisers
I think most of us agree with the axiom that it
Secrets from the creative side
Here are five points I presented at the Business School at the University of Richmond awhile back to help Business students understand some factors they may not have learned in class
Details on the Travelers Information Service
Did you ever wonder about those little radio stations along the parkway that offer you traffic tips, or the ones that tell you where...
Escaping Reality – Building Brands on a Fantasy
American Express has a secret club that you and I will never experience. Sure, you may have an American Express Gold, or even Platinum...
Traffic and Rev Mgmt Systems: Part 3: Using the systems remotely
The Traffic Directors' Guild of America (TDGA) has asked radio and television traffic personnel nationwide to submit questions and issues for vendors in the...
Traffic and Rev Mgmt Systems: Part 2: How Mac-compatible are they?
The Traffic Directors' Guild of America (TDGA) has asked radio and television traffic personnel nationwide to submit questions and issues for providers in the...
Revision of Radio Allotment and Assignment Policies and Procedures
The FCC has substantially revised the policies and procedures by which it chooses among mutually-exclusive applications for new and major modifications to AM stations
Traffic and Rev Mgmt Systems: Part 1: Handling mobile and web ads
The Traffic Directors' Guild of America (TDGA) has asked radio and television traffic personnel nationwide to submit questions and issues for providers in the space...
Insights from Borrell Associates on Seizing Digital Media Opportunities
The Financial Manager
Sick in the Caribbean?
Debra worked as a News Anchor/Reporter for a local television station. In early September, she submitted her vacation request in writing to Jim
Connecting to Video: The User Experience
In March 2009, the Council for Research Excellence (CRE) issued the initial findings of its landmark Video Consumer Mapping (VCM) Study, a
The Rules on Alcohol Advertising – Served Straight Up
Questions frequently arise regarding the legality of advertising certain
Media Strategies: Manager's Business Report debuts!
This is your lean-back learning experience featuring an ongoing curriculum to help executives 'catch up' and become competitive in today's 'New Media'