Adbiz

"Have you checked your executive presence lately?" asks veteran public relations executive and "Zoom expert" Rosemary Ravinal. As she sees it, "the elusive quality of executive presence is considered by management experts as a make-or-break factor in high-powered positions and promotions. It combines charisma, confidence, and decisiveness with appearance, demeanor and communication skills which together boost positive perceptions of the individual’s competence and credibility."

Until now, NAB Show New York has been a peripheral event to the bigger NAB Show in Las Vegas each spring, an autumn affair at the Javits Center that's been more tech-centered than NATPE's January conference and much narrower in its appeal to radio and TV industry C-Suiters. That's poised to change.

Patreon executive Avi Gandhi has signed on to address second-day participants of next week's "How to Make REAL Money Podcasting" virtual conference, presented by Streamline Publishing.

It's being marketed as "the easiest way to find subscriptions, manage bills, and even cancel recurring charges with a single click." To get more people familiar with it, this Rocket-owned app is taking to spot cable to spread its story with consumers.

In this InFOCUS Podcast, presented by dot.FM, Ana Ceppi, a senior advisor on the U.S. Hispanic market at Edelman, shares how one can easily distinguish DEI from multicultural marketing and what broadcast TV and radio station management and ownership may wish to consider if the goal is connecting brands with all consumers — including key multicultural segments. LISTEN HERE

Until now, the newspaper has been a key source of information. But, if trends continue, this puts Radio in a position to become a leader — if it only had the resources to fend off digital media ranging from citizen journalists to internet-based entities home to veteran reporters and editors.

On July 1, RBR+TVBR informed its readers about the sudden closure of South Texas Radio, which operated the lone locally focused English-language and Spanish-language radio stations serving the Texas communities of Eagle Rock and Uvalde, the site of a recent school shooting. While these broadcast stations are silenced, a local internet radio operator shares that his three-year-old operation stands tall — now as the lone voice of a grieving community.

The last two decades have seen the country grow continuously older. Since 2000, the national median age – the point at which one-half the population is older and one-half younger – has increased by 3.4 years, with the largest single-year gain of 0.3 years coming in 2021, bringing it to 38.8 years. This newly released 2021 Population Estimates from the U.S. Census Bureau could have long-term implications on the programming your radio and television stations choose.

It's known for connecting "privacy-safe AI-generated audiences" for healthcare marketing. And, it's just announced a strategic partnership with the nation's largest audio content creation and distribution company.

What does the future viewing experience look like? That was the subject of a globally delivered webinar presented on Wednesday by the data analytics and media research company.

From Alka Seltzer's "Plop, Plop, Fizz, Fizz" to soft drink sing-alongs, commercial jingles have a long history on radio and television in the U.S. Now, the Library of American Broadcasting is paying tribute to decades of commercial prowess with a special virtual exhibit.

Cross-media local advertising company Viamedia has upped two individuals to senior operational and technical roles at the New York-based operation, effective immediately. These promotions come on the heels of Viamedia’s Randy Lykes retiring from his role as CTO.

She's a former NFL analyst who today hosts an on-demand program on the Salem Podcast Network. Now, she's joined the growing list of prestige speakers for the Second Annual “How to Make Real Money Podcasting” a virtual Streamline Publishing event scheduled for July 19-20.

When it comes to Spot Radio, a lack of movement among advertisers reflects commitment. This week, that commitment is best demonstrated by one big auto insurance specialist, and the return of a home improvement retailer to the report produced by Media Monitors.

Today’s radio industry sales reps are similar to an ad agency, advising clients on a multitude of platforms and opportunities. What does it take to stay on top of so many options, and how do top sellers make sure no stone is left unturned – and no potential dollars are left on the table? It's a question answered by a Hispanic Radio Conference panel moderated by Entravision's Angie Balderas.