FCIC launches PSAs to promote USA.gov portal
The Federal Citizen Information Center (FCIC) has launched a new PSA campaign to raise consumer awareness about the abundance of information that is easily...
Sarah Fay on running Carat USA
Newly-appointed Carat USA CEO Sarah Fay (7/30/07 TVBR #147) spoke with RBR/TVBR about her promotion and more of the philosophy behind the Carat USA-Carat...
CC Radio unveils panel of judges for EAR Awards
Clear Channel Radio has unveiled the ad industry media notables participating on the independent panel of judges for the Excellence in Advertising on Radio...
Carat reorganization
Carat USA and Carat Fusion, the digital marketing operation, have merged and will now carry the name Carat. The move is intended to meld...
New marketing boss for Coke
The Coca-Cola Company has named Joseph Tripodi to the position of Chief Marketing and Commercial Officer, reporting to President and COO Muhtar Kent. Tripodi...
Rasmussen laces up Nike
R/GA, which bills itself as "the agency for the digital age," announced that Robert Rasmussen has joined the agency as executive creative director on...
Wendy’s looks to spend its way to bigger profits
Number three burger chain Wendy's was able to post positive profit results in Q2 despite a slight loss in revenue. The company is banking...
Advertisers sign up for Mexican soccer
Grupo Latino de Radio (GLR) has added an additional team to its lineup of Mexican 1st Division Soccer games in Torneo de Apertura 2007,...
SWMX moves to new generation
SoftWave Media Exchange announced the launch of SWMX Radio 2.0, the second generation marketplace platform facilitating the purchase, sale and management of radio advertising...
Verizon Wireless goes for triple play
Verizon Wireless has consolidated its advertising agency responsibilities across three companies (down from eight) covering local markets nationwide. Hill Holliday, Global Hue and Zenith...
Obama turns to radio in SC
South Carolina has elevated importance in the 2008 primary season, scheduled for 1/29/08 - a week ahead of 2/5/08, otherwise known as Super Duper...
Nurses mount health campaign
The Alliance for Quality Nursing Home Care (AQNHC) is targeting members of Congress who have a say in health care policy in the US....
AOL targets behavior
Time Warner's AOL announced a deal to acquire Tacoda, an online behavioral targeting advertising network. AOL says the acquisition will enable it to extend...
Elevator network targets ground floor
Gannett's Captivate Network is expanding its network of elevator-based news/entertainment/advertising video screens to target suburban office buildings, which are less likely to have elevators,...
Wal-Mart kicking off back-to-school season
Many children have just started getting the hang of life without school, a sure sign that it's time for retailers to ruin it with...