Project Reinvention Update
The first meeting was held in May with the following members of the committee:Mark Lund - Executive Vice President, NBC Universal Rich Cerussi - ...
Cold Stone Creamery offering mobile coupons
Cold Stone Creamery at 2 Astor Place in Manhattan has teamed up with New York-based mobile marketing company 8coupons to offer an exclusive "OCHO...
Aegis Media NA names Scordato VP/Director of Corporate Communications
Adrienne Scordato has been promoted to Vice President, Director of Corporate Communications, spearheading PR and corporate communications initiatives and strategies for Aegis Media North...
Arbitron and Sandusky Radio sign for PPM
Arbitron announced that Sandusky Radio, owner of 10 stations in the Seattle and Phoenix markets, has signed multi-year contracts for Portable People MeterTM radio...
IRTS holding Sports Radio Industry Panel
The International Radio and Television Society (IRTS) Foundation, with the participation of ESPN Audio, will present an industry panel discussion on the “Sports Radio...
Entercom inks sponsorship deal for Red Sox, Celtics
Entercom New England announced a new, multi-year deal with Papa Gino’s Holding Corp, the parent company of Papa Gino’s and D’Angelo. The well-known restaurant...
Buyers struggle with buying process
Balihoo, an on-demand media buying and planning platform that provides software-PLUS-services to media professionals across all mediums, announced the results of its media planning...
Sanjaya to star in new ad for Nationwide
Nationwide announced the next star of the “Life Comes at You Fast” campaign is Sanjaya Malakar, former contestant on “American Idol.” Sanjaya will follow...
Posting plans revealed today?
Well, RAB told us on 5/20 the details would be revealed yesterday…now they say it will be this morning: The RAB, working with larger...
Advocacy group targets both parties
The Club for Growth does not want the Senate to approve a bill that would combat greenhouse gas emissions, and is targeting senators in...
Bellevue Radio signs for PPM in Seattle
Arbitron announced that Bellevue Radio Inc. has signed a multi-year contract for Portable People Meter radio ratings for KIXI-AM, KQMV-FM, KKNW-AM, KWJZ-FM and KRWM-FM...
Guitar Hero puts “Idol” finalists center stage
Fans of Activision’s Guitar Hero and “American Idol” were treated to some old time rock n’ roll during last the season finale with the...
Posting plans revealed today
The RAB, working with larger group owners, Katz Radio Group, Interep and Arbitron, will announce today posting resolutions and guidelines based on the 5/21...
Kevin Garnett stars in Verizon's “This is FiOS; This is Big” campaign
Eleven-time NBA All Star and Boston Celtics power forward Kevin Garnett is the latest A-list celebrity to star in a new campaign for Verizon...
Futbol de Primera announces upfront
Fútbol de Primera will unveil its 2009 and 2010 Radio Programming line-up in San Diego, prior to the Mexico vs. Argentina match to be...