Bravo Media to build network of “Brand Ambassadors”
Bravo Media announced a new two-part initiative, Bravo's "B-Hive" and "Influentials," created in an effort to give the network's core audience content in tune...
NCBCP and AURN announce joint Get Out the Vote initiative
The National Coalition on Black Civic Participation (NCBCP) and American Urban Radio Networks (AURN) have launched a nonpartisan radio campaign aimed at ensuring Americans...
China on track to become world’s No. 2 ad market in 2010
Ad spending in China is expected to grow more than 20% this year and almost 20% in 2009 triggered not only by Olympic-related expenditures...
Nationwide Insurance names new African American AOR
Nationwide Insurance announced that Carol H. Williams Advertising agency is now its African American agency of record. The agency will help Nationwide enhance its...
NCAA to continue to allow beer ads
The NCAA's executive committee decided Thursday it won’t eliminate alcohol advertising nor stop the incorporation of college sports into fantasy games, reported The Washington...
NBCU surpasses 1 billion in Olympic ad revenue
NBC Olympics has surpassed $1 billion in advertising for the Beijing Olympic Games. NBCU's Olympic sales received a boost from its primetime coverage
Southwest Airlines and Visit Florida announce partnership
Visit Florida's mission is to market travel and drive visitation to and within Florida. That is why Southwest Airlines and Visit Florida announced an...
First Command branding effort includes radio
First Command Financial Services has launched a new brand campaign that promotes the company’s unique approach to helping middle-income Americans pursue their financial goals...
U.S. Communications spend will continue in 2008
Total communications spending is projected to increase 5.4% to $923.91 billion in 2008, as strong gains in the institutional and alternative media sectors offset...
Fox Soccer Channel and Fox Sports en Español team to fight malaria
Fox Soccer Channel and Fox Sports en Español have joined forces with FC Barcelona, the American Youth Soccer Organization (AYSO) and Malaria No More...
Nike debuts new Team USA Basketball creative
As the USA Basketball Men’s National Team continues on its quest to reclaim hoops supremacy in international competition in Beijing, Nike is set to...
McCain campaign buys $6 Million in Olympics
According to an AdAge story, Sen. John McCain's presidential campaign is buying into NBC Universal's Olympics coverage. The McCain campaign made a last-minute $6...
Jennifer White Lee to lead Carat Chicago
Carat announced that Jennifer White Lee has joined the agency as VP, General Manager and Group Client Service Director. White Lee brings over 25...
TVLowCost enters US market
TVLowCost, an independently owned, television advertising network announced the launch of TVLowCost in the United States, expanding its network to 11 countries throughout the...
Wholesale TV and Radio Advertising holding “fire sale” auction today
Wholesale TV and Radio Advertising has a sizable amount of unsold direct-response spots still available for September, and the company has decided to make these...