Denny’s details more of Super Bowl buy
Denny’s spokesperson Robert Gonzalez tells TVBR Denny’s first ever Super Bowl ad (TVBR 1/28/09 #18) in addition to airing on the big game on...
MediaBank integrates with Google TV ads
MediaBank, provider of technology solutions designed to help better manage the end-to-end media buying process, announced an expanded data integration with the Google TV...
Google TV to start selling NBCU inventory
A fraction of NBC Universal's ad inventory is now in the hands of Google, as the company officially rolls out its Google TV Ads program. The ads
Modavox to acquire Augme Mobile
Modavox, Internet broadcasting provider, has executed a purchase agreement to acquire a majority share of Augme Mobile, a mobile marketing solutions and services company....
Denny’s to air first SuperBowl spot; part of multimedia effort
Denny’s first ever Super Bowl ad, developed and produced by Goodby, Silverstein & Partners San Francisco, takes a humorous shot at its competitors’ “candy...
HeyButler.com back in SuperBowl for second year
For the second year in a row HeyButler.com, the premier savings website for Northeast Ohio, will be part of the Super Bowl. During economic...
TBS, GM pact for new microseries
TBS is highlighting the features of GM’s all-new 2009 Chevy Traverse Crossover in an upcoming new microseries My Manny. Premiering 1/28 and airing every...
2009 Radio Mercury Awards call for entries now open
The call for entries to the 2009 Radio Mercury Awards (RMA) began yesterday in a competition for a total of $140,000 in cash prizes,...
Report: Google to stick with Audio Ads platform
After the news that Google is giving up on its print ad sales business (1/21/09 RBR #13), a story in ClickZ says Google isn’t yet giving up on its radio sales platform, even though radio ad sales are down
Jagermeister named presenting sponsor of Toughest Cowboy
Jagermeister has been named the official Presenting Sponsor for live performances and Spike TV broadcasts of the 2009 "Toughest Cowboy" national tour produced by...
Jim Beam wants your take on commercial remake
Beam Global Spirits & Wine and Jim Beam Bourbon continue a unique take on marketing through a user-generated social media contest, named “The Remake,”...
CareerBuilder.com details Super Bowl ad
CareerBuilder.com returns to the Super Bowl for the fifth consecutive year and debut its new 2009 campaign during the third quarter of the big...
Texas public health groups launch radio campaign
A coalition of Texas public health organizations last week launched a radio campaign about the need for a comprehensive, statewide smoke-free workplace law that...
Nielsen indefinitely suspends PRISM launch
Nielsen is suspending its PRISM system for measuring audiences and gauging the effectiveness of in-store marketing. In a statement, Nielsen blamed the indefinite suspension...
Samsung, NFL announce winner of “That’s How I See It” ad
With more than one million votes cast, Samsung and the NFL announced the winner of this year’s fan Super Ad contest. Reginald Castilla, from...