Fox Sports en Espanol sets upfront
Fox Sports en Español will host its annual Upfront event in New York City on May 19th, from 12:00 – 2:00 pm. Twelve years...
Hasbro, Discovery announce joint venture
Hasbro and Discovery Communications announced an agreement to form a 50/50 JV, including a television network and website, dedicated to high-quality children's and family...
Radio creative helps Subaru of Santa Monica
From the Southern California Broadcasters Association (SCBA): When Subaru of Santa Monica opened for business in 2008, radio advertising helped catapult sales from zero...
WXRV looking to listeners to create next TV spot
92.5 WXRV Boston is looking to its listeners to create its next TV advertising campaign. 92.5 The River, Boston’s Independent Solar Powered Radio. The...
Media Monitors passes the 13,000 user mark
Media Monitors announced that its service has just surpassed the 13,000 subscriber mark, making it one of the world’s largest web-based advertising monitoring system....
TCM to celebrate The CLIOs
For 50 years, the CLIO Awards have stood tall as one of the most coveted honors in the world of advertising. Turner Classic Movies...
RAB partners with Borrell Associates for webinars
It’s a new training program offering the latest tools and information in interactive Radio revenue. "Accelerating Your Online Revenue Growth" is broken into a...
Texas launches anti-smoking effort
As a Texas House committee prepares to consider comprehensive smoke-free workplace legislation this week, a coalition of public health organizations is launching a radio...
Ando Media signs Pandora
Ando Media announced the addition of Pandora to their Webcast Metrics client roster. Ando, the largest provider of internet audio audience measurement, will now...
Outdoor Channel partners with youth program
Outdoor Channel (OUTD) announced an exclusive partnership with Pass It On - Outdoor Mentors, a leading national organization dedicated to providing youth with mentors to share in traditional outdoor
El Pollo Loco challenges KFC
In what promises to be the ultimate battle of the birds, El Pollo Loco is challenging fried chicken chain KFC to a public, side-by-side...
RAB, BMI and MIW now accepting scholarship applications
The partnership of the RAB, BMI and the Mentoring and Inspiring Women in Radio Group (MIW) is now accepting scholarship applications for the 'Rising...
Home Depot stays with Initiative
Home Depot has re-awarded media duties to incumbent Initiative after a review, reports AdWeek. Initiative also scored digital buying, which been handled by incumbent...
TV upfront: Assessing the downside
Barclay’s Capital Equity Research expects aggregate broadcast TV upfront dollar volume for ABC, CBS, FOX, and NBC to be down 15% to roughly $7.4
GM shopping the upfront
General Motors is gearing up to buy commercial time during next month's upfront marketplace even as the struggling carmaker lurches toward bankruptcy, reports The...