Hollywood meets 'Hawaii Five-0' w/ USC Trojan Marching Band (video)
An iconic band plays an iconic brand when "Hollywood Meets Hawaii" in CBS's promotional campaign for HAWAII FIVE-0, which features the USC Trojan Marching...
Merkley+Partners scores O'Charley's
Nashville-based O'Charley's restaurant chain has chosen Omnicom’s Merkley+Partners New York as its AOR. Merkley+Partners replaces The Buntin Group, which held the account for a...
Florida Gov. Crist announces "Back to the Beach" campaign
As part of his ongoing focus on Florida’s economic recovery in the wake of the Deepwater Horizon oil spill in the Gulf of Mexico,...
Doritos, Pepsi MAX asking consumers for six Super Bowl ads
Marking the fifth anniversary of the contest that changed the Super Bowl ad landscape, Doritos launched the biggest
Corona Extra launches
Corona Extra is expanding the Corona mindset to surprising places this fall with a new ad campaign that goes beyond the beach. The debut...
RADAR 106: Weekly radio audiences increase by 4 million
Radio reaches more than 239 million Persons aged 12+ over the course of a typical week, according to the RADAR 106 National Radio Listening...
Scottrade campaign integrates social media, television
Online investing firm Scottrade has launched its new “Welcome To Scottrade” television, online and social media campaign. The effort goes beyond showcasing Scottrade’s $7...
Documentary Channel signs P&G's Eukanuba Pet Foods for series
Documentary Channel, A Brand Apart Television Ltd. and Eukanuba Pet Foods have formed a three-way integrated marketing, production and distribution project that will culminate...
Alaska Communications Systems rebrands
Alaska Communications Systems Group, with AOR MDC-Partners' Vitro announced the launch of a new campaign, defining the company as the leading communications provider in Alaska and...
Louisville, KY and software/hardware spots revealed
According to Arbitron, Louisville, KY is the 54th largest radio market with a population of 960,600. According to Media Monitors, the #1 radio advertiser...
U.S. ad spend up 5.7% in first half
Total ad expenditures in the first six months of 2010 were at $63.57 billion (up 5.7%), according to data released by Kantar Media. Ad...
Hallmark Channel marketing Martha Stewart debut via Facebook
Hallmark Channel is celebrating the move of “The Martha Stewart Show” to cable on 9/13 (10a.m. ET/PT), with the launch of “The Mystery Moving...
FRC Action PAC launches radio campaign
The FRC Action PAC launched (9/10) a radio campaign targeting New Hampshire Republican Congressional candidate Charlie Bass for his deficit spending and pro-abortion voting...
Univision names sponsors for "
The Univision Network announced today the key sponsors of its newest reality dance competition “¡Mira Quién Baila!” (Look Who’s Dancing!), a Univision Studios and...
Texas Pete flavors up FSN
TW Garner Food Company has sent its Texas Pete Hot Sauce on a tailgate tour across the country to capture the Flavor of Football...