Alcohol ad exposure for youth up 71% on television
So says a report just released by the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health....
Skechers launching campaign with Dancing With The Stars' Brooke Burke
The Number 2 footwear brand in the US says TV personality Brooke Burke will be staying fit in Shape-ups after signing an endorsement deal...
Radio spots last week for Fast Food and Cincinnati detailed
According to Arbitron, Cincinnati, OH is the 28th largest radio market with a population of 1,802,400. According to Media Monitors, the #1 radio advertiser...
Arbitron releases RADAR 107 rankers
Arbitron’s December 2010 RADAR (Radio’s All Dimension Audience Research) 107 radio network audience ratings are out, with Dial Global’s Contemporary, Complete FM and Adult...
Panhandle tourism campaign to blanket Florida
To help Florida's Panhandle communities continue to recover from the impact of the Deepwater Horizon oil spill, the Florida League of Cities unveiled the...
Pepto-Bismol taps Ken Jeong for holiday TV effort
Who better than Ken Jeong, viral video phenom and actor known for his roles in NBC's Community, The Hangover, and Knocked Up, to star...
McCann Erickson scores top honors at The D Show in Detroit
“D-Mented Reality,” the fourth annual D Show, recently brought together Detroit’s marketing communications community to celebrate the creative talent in Motown. The D Show...
McGavren Guild Media expands LA office
McGavren Guild Media is beefing up operations on the West Coast. CEO Lisa Sonnenklar tells RBR-TVBR these changes are due to the fact that...
AURN will rep SupeRadio's Urban inventory
Howard Eisen, EVP/Sales for American Urban Radio Networks, tells RBR-TVBR he’s very excited about the partnership and that their products and AURN’s are very...
Top Holiday TV ads ranked, with Coca-Cola on top
‘Tis the season for Holiday ads across all media, but television ads get the most attention at the watercooler. Ace Metrix, which measures television...
Les Moonves: Television upfront to be stronger next year
Even though we still have six months to go, the CBS Corp. CEO said this week at the UBS Media Conference in NYC he expects the US TV ad recovery to continue and that next year's upfront selling season will be stronger than 2010
CheapOair launches Get There For Less TV effort (video)
The top 10 online travel booking site is debuted its first-ever television campaign 12/6. The 30-second ads feature the tag, "Get There for Less."...
Cherokee Nation taps Red Square for casinos, hotels
Cherokee Nation Entertainment (CNE) has named Red Square Agency as its agency of record. Headquartered in Catoosa, OK, CNE is the gaming and hospitality...
RADAR 107: Radio listening up 3% over last December
Arbitron gave some highlights from its RADAR 107 National Radio Listening Report, which is scheduled for release on 12/13. The report shows an increase...
Regional Reps signs VerStandig Broadcasting
The independent sales rep firm specializing in small and medium market Radio stations, has signed an exclusive rep agreement with VerStandig Broadcasting. Regional Reps...