CBS pushes product placement envelope with "Hawaii Five-0"
A product placement in the 1/16 episode (“Pu’olo”) of "Hawaii Five-0" has attracted comments on blogs and Twitter, calling the action "jarring and insulting."...
Obama launches first TV ad for 2012 campaign (video)
President Barack Obama’s re-election campaign is launching his first television ad, defending his energy record and citing his work to toughen ethics rules. The...
Sasha Savic named Mediacom USA CEO
He’ll report to North America CEO Harvey Goldhersz: Savic, a global media agency exec with extensive experience in the U.S. and overseas was named...
Citroen ad banned from UK TV after triggering seizures (video)
Viewers complained that its flashing images triggered photo-sensitive epilepsy. One viewer who suffers from photo-sensitive epilepsy reportedly suffered a seizure. The TV commercial
South Carolina Radio ads by campaigns and PACs revealed
Media Monitors released its study of radio spots that were run in South Carolina leading up to this Saturday’s Republican Primary election. The research...
Lexus to air its first Super Bowl commercial (video)
Lexus has decided to jump into the Super Bowl advertiser club to help promote their nine new or updated models. The company will debut...
Huggies exclusive sponsor of DisneyBaby.com
Disney has launched DisneyBaby.com, a new online destination expectant and new parents, filled with inspirational ideas, tips from real moms and a comprehensive collection of Disney Baby brand products
Xbox LIVE exec speaks on new ad options
News Corp. content from Fox Television, Fox News, Twentieth Century Fox Films and The Wall Street Journal will be available on the Xbox device...
Google set to overtake Yahoo for top display advertiser
Search and social marketing agency Greenlight expects search giant Google to overtake Yahoo and become king of display advertising by the end of the...
Reebok debuts "The Sport of Fitness Has Arrived" (video)
The effort, launched last weekend, aims to change the way people perceive, define and experience fitness, and “ultimately show the world that fitness can deliver...
Telemundo sets upfront date
Telemundo Media will hold its annual upfront presentation on Tuesday, 5/15, at 6pm in NYC at the American Museum of Natural History, in the...
TRN adds Dave Nourie as National Affiliate Consultant
Talk Radio Network recently welcomed Dave Nourie to the Affiliation Team as a National Affiliate Consultant. He’ll assist the team in growing existing shows...
Univision sets 2012 upfront date
Univision plans to hold its annual upfront presentation for advertisers in New York City at 11:00 am on Tuesday, 5/15 at the New Amsterdam...
Diet Pepsi effort features Sofia Vergara
Diet Pepsi and actress Sofia Vergara come back together again with a new marketing campaign that continues to demonstrate that "Nothing Refreshes Like a...