Tuesday, June 16, 2026

Bid 4 Spots

Bid4Spots.com hits 10,000-advertiser mark

Bid4Spots, the competitive online marketplace offering businesses discounted radio ad inventory through
Aetna

Aetna launches new radio, TV effort

Aetna Insurance is trying to find out the different answers to the question "What's Your Healthy?" through a national, integrated campaign and interactive website, www.WhatsYourHealthy.com, where consumers can share their personal "healthy."
Zillow

Zillow debuts new national TV Spot

Zillow, the real estate information and home-related marketplace, has rolled out a new TV spot via Deutsch LA as part of the company's first-ever...
AOL / America Online

AOL adding Realeyes emotional tracking

Talk about real-time media measurement: AOL is unveiling a new platform that enables brands
Clear Channel

CCME forms “Creative Advisory Council” for radio ads

Clear Channel Media and Entertainment has formed a Creative Advisory Council with senior ad agency execs including Jeff Benjamin, CEO of JWT North America;...
Time Warner Cable

TWC Media launches “That’s How”

Time Warner Cable Media’s new client solicitation campaign and corporate philosophy “That’s How,” has transformed TWC Media’s positioning by providing the greatest value through...
Arbitron

Radio now reaches 242.5 Million weekly

Arbitron announced today highlights from its June 2013 RADAR 117 National Radio Listening Report.  The report shows radio’s audience increased YOY, adding more than...
Telemundo

Spanish language media pact for Affordable Care Act

President Barack Obama has commended California for leading the way on health care reform by recognizing a partnership between The California Endowment, Covered California, and Univision, Telemundo, and impreMedia. The partnership works collectively to educate Latinos about the Patient Protection and Affordable Care Act and drive them to enroll in health insurance.
Rick Perry

TX Gov. Perry campaign wants NY business

Texas Governor Rick Perry plans to travel to New York and Connecticut and to spend $1 million on a TV campaign to lure businesses...
Pile of Money

TV ad budgets being moved to online video

This may explain the big stall to this year’s TV upfront: The majority of online video spend in the last 12 months is coming from budgets previously reserved for TV advertising, according to a recent worldwide study conducted by Be On, the new AOL global branded content business. Although TV is considered a key awareness driver, 78% of respondents in Europe and 58% globally said they could achieve greater engagement and scale with online video.
Apple

Details emerge on Apple’s iRadio targeted ads

iAd is expected to retain a higher percentage of that ad revenue compared with other iAd inventory
Entravision Communications Corporation

Entravision signs JSA with Seal Rock Broadcasters

Under the terms of the deal, Entravision will use its sales force within the market to provide marketing and sales services to Seal Rock...
The Tacher Company

Tacher signs Ad Astra per Aspera

The Tacher Company has aligned itself with Ad Astra per Aspera Broadcasting as the station group’s national rep.  The group operates the top rated...
The Tacher Company

The Tacher Company adds KPKL-FM

Independent rep firm The Tacher Company announced a national representation agreement with KPKL-FM, “KOOL 107.1 FM,” Spokane, WA. Launched in November of 2012, the...
Jim Winston

NABOB wants more federal ad dollars

The government is one of the largest buyers of advertising, and the National Association of Black Owned Broadcasters is asking why