Twitter now offering targeted ad Tweets
Twitter’s new advertising tool that lets companies target their tweets at specific users. Advertisers can post messages that only appear for users in specific...
Coalition launches ads against NYC beverage ban
A public hearing on NYC Mayor Bloomberg’s proposed ban on 16-ounce and above sugary drinks is a week away, and soft-drink makers and sellers...
Robbins Brothers launches “Get Engaged” (video)
Robbins Brothers, The Engagement Ring Store known for providing customers with personalized service, detailed education and an extensive selection of loose diamonds, engagement rings...
SKYY Vodka launches first TV campaign
SKYY Vodka, the number-one selling domestic super-premium vodka in the U.S., announced its first-ever TV campaign for the brand: "Passion for Perfection." The effort...
Obama, Romney running 90% negative attack ads
President Barack Obama and Republican challenger Mitt Romney are focusing almost all of their television ads on bashing one another. Some 90% of Obama’s...
VoX launches mobile ad campaign with Yahoo
VoX Communications, provider of wholesale VoIP telephone services and cloud based computing, has launched a campaign with Yahoo hyping the company's mobile VoIP app...
Petry Media, TV Media Works form “Petry Ad Works”
Petry and TV Ad Works, a multi-platform advanced advertising organization, have announced a new joint venture, Petry AdWorks. The partnership will generate ad sales...
Campaign warns: “No More Defense Cuts” (video)
The Coalition for the Common Defense launched a national advocacy campaign aimed at preventing further, draconian cuts to the U.S. military of $500 billion...
Brad Paisley stars in new Jack in the Box TV ad
Brad Paisley finds himself with Jack Box, in a TV commercial promoting the All-American Jack Combo at Jack in the Box restaurants. In the...
Global internet ad spend up 12% in Q1
Driven by strong growth in Latin America and the Middle East/Africa, Internet ad spend rose 12% in the first quarter compared to Q1 2011,...
Edmunds.com launches “Ask the Car People” (video)
Edmunds.com, the online resource for automotive info, debuted a new television spot 7/9 via Kaplan Thaler Group NY to kick off its first ever...
Coca-Cola details Olympics programming, sponsorship (video)
The longest continuous supporter of the Olympic Movement is giving fans a closer look at some of Team USA’s personalities. This new work combined...
Advertisers, broadcasters seeing potential of connected TVs
They’re beginning to notice the potential of smart and/or connected TVs to access Internet content and bring it to the big screen, according to...
Applebee’s launches “See You Tomorrow” campaign
“See You Tomorrow” is the chain’s first campaign via new AOR Crispin Porter + Bogusky, and the foundation of a revitalization of the world’s...
The CW signs Saban Brands for kids block
Kidsco Media Ventures an affiliate of Saban Brands, will supply programming for The CW Network's five-hour, Saturday morning kids television block, allowing the company...