Priorities USA Action buys $30 million in ad time
Priorities USA Action is reserving time in Colorado, Iowa, Florida, Ohio, Pennsylvania and Virginia, according to a Washington Post story. The group, in coordination...
Clear Channel teams with Dodge on iHeart campaign
Clear Channel is working with Dodge on a campaign around the iHeartRadio Music Festival with recording star Pitbull to promote the 2013 Dodge Dart....
Romney super PAC radio ad spend hits $1 million (audio)
The pro-Romney super PAC Restore Our Future (ROF) is out with a $1 million radio ad buy across nine swing states, hitting President Obama...
Heineken to premiere “The Switch” TV spot
Heineken has debuted its new television commercial, "The Switch," following the success of the acclaimed commercials, "The Entrance" and "The Date," which are also...
Kelley Blue Book launches TV ads (video)
Kelley is launching its first national television advertising campaign aimed at consumers rather than commercial customers. The pitch uses its brand recognition to assert...
Legal Sea Foods launches multimedia effort (video)
The upscale restaurant chain Legal Sea Foods’ new campaign, via AOR DeVito/Verdi, kicks off 7/28 and runs well into the fall, with TV, print,...
Huckabee stars in Restore America’s Voice ad
Cumulus Media Networks talker and former Arkansas Governor Mike Huckabee will appear on national TV ads recruiting citizens to pressure Congress to repeal the...
The Tacher Company signs Prestige Communications
Independent rep firm The Tacher Company has aligned with Prestige Communications of Macomb, IL, to work as their national arm and help them grow...
Obama launches new defensive TV ad (video)
President Obama directly addressed GOP rival Mitt Romney's repeated attacks on the POTUS's "you didn't build that" remark in a TV ad released 7/24:...
NBCU passes $1 Billion on Olympics ad sales
NBCUniversal has sold $1 billion of national television and digital advertising for its coverage of the London 2012 Olympic Games, the most ever for...
Olympics openers draw big crowds, ad dollars
With the 2012 Summer Olympics set to kick off this Friday with the opening ceremony in London, Nielsen took a look back at past...
State Farm pulls Penn State football sponsorship
In the wake of the massive penalties passed down by the NCAA on Penn State’s football program, State Farm Insurance says it will no...
GroupM signs with Curalate for Pinterest analytics
GroupM Next, the innovation unit of GroupM, has signed a licensing agreement with visual social media marketing startup Curalate to provide clients of GroupM...
La Fresh launches major DR campaign
La Fresh Group, Inc., pioneer in convenient, travel-friendly personal care wipes, announced today the debut of a new national DRTV ad campaign for its...
Obama campaign booking radio spots in smaller markets
A strategist tracking the 2012 air war flags an interesting development: the Obama campaign is booking ad time for rural radio in and around...