Saturday, October 5, 2024

Barack Obama

Obama ads flood swing states

President Obama’s reelection campaign is bombarding his opponent, former Massachusetts Governor Mitt Romney, with a flurry of television advertising in swing states that are...
Toyota

Kyle Busch apologizes to Toyota after negative rant

NASCAR racer Kyle Busch apologized 10/4 after a rant against Toyota Racing Development after subpar fuel mileage cost him a win at Dover International...
RAB / Radio Advertising Bureau

2012 Radio Mercury Awards Winners named

Marking the first time a Spanish Language spot and/or campaign has won Best of Show, JWT San Juan’s “The Most Popular Song” for client...
CRE / Council for Research Excellence

Execs from Hulu, Omnicom, TVB, Viacom join CRE

The Council for Research Excellence (CRE), a diverse group of senior-level research pros from throughout the media and ad industries dedicated to advancing the...
Barack Obama

Crossroads readies $16M anti-Obama ad (video)

Super PAC American Crossroads and its affiliate Crossroads GPS are about to unleash their biggest ad offensive of the 2012 campaign, with $16 million...

WorldLink to handle DR for Pac-12 Networks

WorldLink, a global multi-platform ad sales firm, will exclusively oversee direct response ad sales for the recently launched Pac-12 Networks, the new group of...

Telemundo introduces geo-targeting advertising platform

“Telemundo+” is a team effort between Telemundo and Comcast Spotlight to build an ad platform that enables marketers to geo-target relevant Hispanic households across...

Arby’s unveils “Slicing up the Truth About Freshness”

It’s a brand re-launch and new campaign that celebrates Arby's rich heritage in freshly slicing meat in their restaurants every day for nearly 50...
Zenith Optimedia

Global ad spend to grow 4.6% in 2013

ZenithOptimedia’s latest forecast says global ad spend is expected to strengthen over the next two years, rising from 3.8% in 2012 to 4.6% in...
Belo

Belo rolls out private advertising marketplace

“Belo Private Ad Marketplace” is a new digital platform that connects advertisers with Belo's digital advertising inventory across its websites. The marketplace gives advertisers...

Two sentenced in Texas over radio real estate ad scam

A federal judge in Texas has sentenced two men to five-year prison terms in a $17 million real estate scam using radio promotions. Prosecutors...
Nielsen

Global ad spend up 2.4% in Q2

While that’s a moderate 2.4% gain over Q2 2011, it’s still good news. According to Nielsen’s quarterly Global AdView Pulse report, emerging markets saw...
Pandora

Pandora signs Lenovo for “Ultimate Concert Experience”

They’ve launched an exclusive partnership to help students kick off the new school year by giving Pandora listeners across the country the opportunity to...

Four Iowa TV stations reject political ad (video)

KCCI-TV and WHO-TV in Des Moines, WOI-TV in West Des Moines and KCAU-TV in Sioux City  confirmed with the Des Moines Register they have...

Atlantic City launches “Do Change” campaign

The Atlantic City Alliance has launched a new "Do Change" advertising campaign to promote things to do in the fall. "Do AC" was been...