New Dashboard is Not Radio Death Spiral
Mark Ramsey says the new dashboard is not as scary as some may believe.
Dealers: Win – Place – Show
In the Media Monitors TV Spot Ten last week, the Chevrolet Dealer Association won #1
Mobile Portion is Largest, Worldwide
North America has the largest digital ad market.
North American Ad Spend to Rise 4.5%
The North American ad spend remains healthy.
Total Media Ad Spend Growth Slows
Global ad spending will grow, but at a slower rate than previously forecast.
Radio Ads Blocked Too
The ad blocking behavior includes radio.
Ad Blocking on The Rise
Ad blocking is on the rise.
PCH Knocks On Number One
Last week in the Media Monitors TV Spot Ten, Publishers Clearing House moved into #1
Triton, Macquarie Monetize Digital
Triton Digital and Macquarie Radio partner on monetizing digital audio ad inventory.
Radio, Network TV See Ad Growth
U.S. ad expenditures dropped nearly 4% in the second quarter to $38 billion.
New Faces In Top Ten
In the Media Monitors TV Spot Ten, McDonald’s regained their #1 status with 17,709 spots
Ford Passes Honda, Takes Lead
In last week’s Media Monitors TV Spot Ten, the Ford Dealer Association moved from #4 to #1
AOL to Acquire Millennial Media
AOL intends to acquire Millennial Media.
Ad-Free is Now Hulu Option
Hulu is adding an ad-free option for subscribers.
Geico Returns To Top Ten
In the Media Monitors TV Spot Ten from last week, the Honda Dealer Association was #1