McCurdy is Now a Beasley Executive
Bob McCurdy Joins Beasley as VP of sales.
Macy’s Marches to the Top
In last week’s Media Monitors TV Spot Ten, Macy’s powered from #50 to #1
Macy’s Loves Radio, Too
In last week’s Media Monitors Radio Spot Ten, The Home Depot continued to dominate
Why Advertisers Want to Reach Podcast Users
Your advertisers will want to know the latest stats about podcast users.
Clinton Ads Begin Friday in CA
Multi-million dollar Clinton TV campaign ads begin airing Friday in CA.
Political On-Track for Tribune Media
Political tracking on-pace for Tribune.
Hulu Could Turn Profit in Two Years
Could Hulu turn a profit within 2 years?
Negativity Returns to TV Campaign Ads
Media Monitors tracks the latest political ad buys for TV and cable.
New FDA Tobacco Rules Affect Your Ads
Womble Carlyle Gregg Skall untangles how new FDA e-cigarette rules can affect your advertising.
Automotive Takes Back Control
In last week’s Media Monitors TV Spot Ten, McDonald’s was #1 again
Home Depot Dominates Again
In the Media Monitors Radio Spot Ten last week, The Home Depot ruled radio
Why TV Viewing Shifts Affect Ad Dollars
Some TV execs say their companies are getting into measurement to quantify digital viewing.
Ad Money Returns to TV — From Where?
Ad dollars are flowing back into television.
Upfront Revenues Could be Both Up, Down
One media analyst predicts upfront revenues up for TV, down for cable.
Why SBS Anticipates ‘Huge’ Political Bump
SBS is "highly enthusiastic" about potential political ad revenues this year.