First came the failed Venu Sports joint venture. Then came the Comcast and DirecTV sports packages and, most recently, a ESPN Unlimited/Fox One bundle. “Despite all these attempts at capturing sports fans with a compelling, slimmed down streaming service, we thought YouTube TV – the largest vMVPD – was best positioned to launch its own skinny bundle for sports fans after successfully negotiating the flexibility to offer genre packages in its recent affiliate deals,” notes MoffettNathanson Senior Analyst Rob Fishman.
Wish granted. Details have arrived from YouTube TV about how the Google-aligned entity plans to attract both “cord cutters” and those who have never had a cable TV services bill.
