“Most U.S. Latinos speak Spanish.” That’s a statement made by Mark Hugo López and Lauren Mora of the Pew Hispanic Center, one of the foremost organizations offering reliable and accurate data regarding the U.S. Hispanic consumer. But, just how proficient are Latinos when it comes to en español conversation?
The numbers are high, solidifying the need for marketers and advertisers to place their dollars in both Spanish-language and English-language media consumed by Hispanics across the U.S.
Standby for updates regarding the 2024 Hispanic Radio Conference. Pre-planning conversations will begin soon! To learn more about the event, visit http://www.hispanicradioconference.com now.
