NEW YORK — Hyundai Motor America and SiriusXM have signed a new, multi-year extension and expansion of their longstanding agreement. As part of their new pact, the Hyundai and Genesis brands will introduce SiriusXM with 360L to their vehicle lineups beginning in 2025.
Customers purchasing or leasing a SiriusXM-equipped vehicle for either brand in the United States will receive a three-month trial subscription. This includes use of the SiriusXM app and on connected devices in the home.
SiriusXM with 360L combines satellite and streaming content delivery into a single, cohesive in-vehicle entertainment experience.
SiriusXM with 360L adds more than 100 additional music channels to the in-dash receiver.
“We are excited to extend and expand our relationship with the Hyundai and Genesis brands and introduce SiriusXM’s superior audio entertainment experience to their drivers beginning next year,” said Sirius XM SVP/GM of Automotive Partnerships Gail Berger. “Hyundai and Genesis are growing brands offering award-winning vehicle lineups, and we look forward to delivering an expanded SiriusXM content library, better discovery and enhanced personalization.”
SiriusXM is available across Hyundai’s full model lineup and comes standard in the Ioniq 5, Ioniq 6, Kona, Nexo, Palisade, Santa Fe and Sonata. SiriusXM is also a standard feature in every Genesis vehicle.
— With reporting by RBR+TVBR in Dobbs Ferry, N.Y.
