In spring 2014, a unit of Salem Media Group agreed to purchase a Class A FM serving the Greenville-Spartanburg, S.C., market for $1.125 million. It simulcasts on another Class A FM, bringing coverage of Classic Hits “Earth FM” south to the Anderson and Clemson areas.
It gave Salem a second station in the market, pairing it with a 100kw conservative Talk FM it acquired from Bob Jones University by Salem in August 2012 for $3 million.
Now, Salem is selling the trio of FMs. Investors reacted by pushing the company’s stock to levels last seen in the depths of the late 2000s financial crisis.
