It’s the new owner of the global TuneIn audio streaming portal and the parent of a group of radio stations including CHBM “Boom 97.3” in Toronto. In the U.S., it is the purveyor of all-music channels on MVPDs such as Hotwire Communications. Now, Stingray has launched a co-branded music, podcast and radio platform for automakers worldwide.
Introducing BYD Audio by Stingray, the product of a partnership with a manufacturer of new energy vehicles.
The launch, says Montréal-headquartered Stingray, is one of several automotive OEM deals underway.
“BYD now integrates Stingray’s full suite of music products, including Stingray Karaoke with microphone, and Calm Radio,” the company said.
BYD Audio by Stingray will also deliver to drivers and passengers access to “hundreds of expertly curated music channels refreshed weekly with the latest hits and new releases, over 4M popular podcasts and access to thousands of global radio channels.”
“The launch of this new co-branded IVI product marks a significant milestone in our mission to deliver unparalleled entertainment experiences wherever consumers are,” said Jim Riley, President of Stingray Music USA. “We are thrilled to deepen our partnership with an innovator like BYD and are excited by early consumer reactions to the product. By integrating our full suite of audio products, from chart-topping music to karaoke and wellness, we are collectively redefining what in-car entertainment can be and providing a co-branded engaging solution for automakers.”
BYD Audio by Stingray is scheduled to begin rolling out over-the-air in BYD’s European markets across all vehicle models in early 2026 and will then expand to all BYD markets.
