NBC has tied for #1 in adult 18-49 rating for the primetime week of November 12-18, marking the seventh time in eight weeks the network has ranked #1 in 18-49 so far this season (and 11th time in 12 weeks overall). It’s the first time in 10 years NBC has held a share of the lead for seven of the season’s first eight weeks.
NBC is up 14 percent in adults 18-49 versus the same week last year and matched or increased its year-ago rating in all other key categories.
Season to date, NBC is #1 in 18-49, marking the first time the network has ranked #1 outright at the point in the season in nine years (since 2003). NBC is up 23 percent in adults 18-49 (with a 3.2 average rating versus last year’s 2.6). In total viewers, NBC is up versus one year ago by 18 percent (8.7 million vs. 7.4 million). NBC is ahead of its year-ago season average by double-digit percentages in every key ratings category.
NBC delivered three of the week’s top six primetime programs on ABC, CBS, NBC and Fox in adults 18-49. “Sunday Night Football” ranked #1 for the week in adults 18-49, Monday’s “The Voice” was #4 and Tuesday’s “Voice” #6 (rankings exclude sports pre- and post-game shows). “Revolution” (tied for #19) was the #1 new drama of the week and “Go On” (tied for #29) was the #1 new comedy.
“Sunday Night Football” was the #1 primetime show of the week on ABC, CBS, NBC and Fox in total viewers; adults 18-34, 18-49 and 25-54; men 18-34, 18-49 and 25-54; and teens 12-17. Monday’s “Voice” was #1 on those networks in women 18-34 and kids 2-11.
For the season to date, NBC’s schedule features four of primetime’s top seven programs on the broadcast nets (“Sunday Night Football,” #1; Monday’s “The Voice,” #4; Tuesday’s “The Voice,” #5; and “Revolution” #7. NBC’s schedule features the #1 show overall (“SNF”), the #1 new drama and #2 drama overall on the broadcast networks (“Revolution,”), the #1 new comedy (“Go On”) and #1 Friday series (“Grimm”) (sports pre- and post-game shows are excluded from these rankings).
Primetime averages for the week of November 12-18 in adults 18-49 were: CBS, 2.5/7; NBC, 2.5/7; ABC, 2.2/6; Fox, 1.7/5; and CW, 0.7/2. In overall total viewers, the weekly averages were: CBS, 10.7 million; ABC, 8.1 million; NBC, 7.0 million; Fox, 4.5 million; and CW, 1.8 million.
Season to date averages through eight weeks are: NBC, 3.2/9; CBS, 2.8/8; ABC, 2.6/7; Fox, 2.4/7; and CW, 0.8/2. In overall total viewers, the season averages are: CBS, 11.7 million; ABC, 9.1 million; NBC, 8.7 million; Fox, 7.0 million; and CW, 1.8 million.
NBC highlights for the week of November 12-18
Monday: NBC finished #1 among ABC, CBS, NBC and Fox for the night in 18-49, winning six of six half-hours among those networks to give NBC eight consecutive in-season Monday wins for the first time in the 25-year history of Nielsen’s people meter sample.
“The Voice” (4.4 rating, 11 share in adults 18-49, 11.6 million viewers overall) delivered the #1 results of the night on ABC, CBS, NBC and Fox in adults 18-49, making it Monday’s top entertainment telecast for a 10th week in a row. The second live Monday “Voice” of the current cycle posted a 10 percent gain over last season’s second live Monday (4.4 vs. 4.0 on Monday, April 9).
At 10:01 p.m. ET, “Revolution” (2.6/7 in adults 18-49, 7.1 million viewers overall) ranked #1 in the time period among ABC, CBS, NBC and Fox in nearly all key demographics.
Tuesday: NBC won its sixth consecutive Tuesday in 18-49 among ABC, CBS, NBC and Fox, with the #1 show of the night, “The Voice” and the #1 drama on ABC, CBS or NBC at 10 p.m. ET, “Parenthood.” This is NBC’s longest in-season Tuesday winning streak in eight years (since November 16-December 21, 2004).
“The Voice” (3.9/11 in 18-49, 11.1 million viewers overall) delivered gains versus the comparable results show from its prior cycle of 11 percent in 18-49 rating and 24 percent in total viewers. The 3.9 rating is a “Voice” record for a non-finale Results Show in 18-49.
With their first telecasts in three weeks, “Go On” (2.2/6 in 18-49, 6.1 million viewers overall) retained 92 percent of its prior rating, “Parenthood” (1.9/5 in 18-49, 4.8 million in total viewers) maintained its full previous rating and “New Normal” (1.8/5 in 18-49, 4.7 million in total viewers) grew by 6 percent.
Wednesday: “Whitney” (1.4/4 in 18-49, 4.2 million viewers overall) joined NBC’s Wednesday lineup with the network’s best 18-49 rating in the time period with comedy since premiere week. At 8:30 p.m. ET, “Guys With Kids” (1.3/4 in 18-49, 3.9 million viewers overall) delivered its biggest overall audience since October 17. At 9, “Law & Order: SVU” (1.7/4 in adults 18-49, 5.8 million viewers overall) built from its first half-hour to its second in every key ratings category. And at 10, “Chicago Fire” (1.6/4 in adults 18-49, 5.7 million viewers overall) was the week’s only 10 p.m. drama on ABC, CBS and NBC to generate a half-hour to half-hour gain in 18-49.
Thursday: In men 18-34, “The Office” (2.1/5 in 18-49, 4.2 million viewers overall) tied for #1 in its half-hour among ABC, CBS, NBC and Fox and “Parks and Recreation” (1.7/5 in 18-49, 3.5 million viewers overall) was #1 outright among those networks. “Rock Center” (1.1/3 in 18-49, 4.0 million viewers overall) delivered its second-biggest overall audience since September 20.
Friday: “Grimm” (1.6/5 in 18-49, 5.0 million viewers overall) locked up the #1 18-49 rating of the night for a scripted program on ABC, CBS, NBC and Fox.
Sunday: NBC led Sunday night among ABC, CBS, NBC and Fox in total viewers, households, adults 18-34, 18-49 and 25-54, all key adult-male demos and women 18-49 and 25-54 with Ravens-Steelers “Sunday Night Football” (6.9/17 in 18-49, 18.2 million viewers overall, 11.0/17 in households).
Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”
WEEKLY AVERAGES
Average rating, share and audience in each category
ADULTS 18-49
CBS 2.5/7, 3.1 million
NBC 2.5/7, 3.1 million
ABC 2.2/6, 2.8 million
Fox 1.7/5, 2.1 million
CW 0.7/2, 0.9 million
Each rating point equals 1.27 million viewers
ADULTS 25-54
CBS 3.4/8, 4.0 million
NBC 2.9/7, 3.5 million
ABC 2.7/7, 3.3 million
Fox 1.8/4, 2.2 million
CW 0.7/2, 0.8 million
Each rating point equals 1.19 million viewers
TOTAL VIEWERS
CBS 3.7/9, 10.7 million
ABC 2.8/7, 8.1 million
NBC 2.4/6, 7.0 million
Fox 1.6/4, 4.5 million
CW 0.6/1, 1.8 million
Each rating point equals 2.89 million viewers
2012-13 SEASON AVERAGES
Average rating, share and audience in each category
ADULTS 18-49
NBC 3.2/9, 4.0 million
CBS 2.8/8, 3.6 million
ABC 2.6/7, 3.3 million
Fox 2.4/7, 3.1 million
CW 0.8/2, 1.0 million
Each rating point equals 1.27 million viewers
ADULTS 25-54
CBS 3.7/9, 4.4 million
NBC 3.7/9, 4.4 million
ABC 3.2/8, 3.8 million
Fox 2.8/7, 3.3 million
CW 0.8/2, 0.9 million
Each rating point equals 1.19 million viewers
TOTAL VIEWERS
CBS 4.1/10, 11.7 million
ABC 3.1/8, 9.1 million.
NBC 3.0/8, 8.7 million
Fox 2.4/6, 7.0 million
CW 0.6/2, 1.8 million
Each rating point equals 2.89 million viewers
