A Fresh Reason To Trumpet Radio’s Importance

Thursday afternoon commutes always tend to be particularly traffic-filled. On December 16, that was certainly no exception in Boca Raton, Fla. Thanks to the “snowbirds” and full-time residents, getting home from the office at 6pm took some time.
Helping our Editor-in-Chief with the 30-minute commute home: Javier, a thirty-something Dominican who recently relocated to South Palm Beach County from New York City.
Javier’s audio choice for his Lyft duties didn’t involve Spotify, or Pandora, or SiriusXM. It was a FM radio station. The timing couldn’t be better, given radio’s incredible delivery of millions of dollars in listener donations to charities galore during the 2021 holiday season.

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