Media coverage 2010: Too hot, too cold, just right

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A new survey from HCD Research allowed US citizens to look back at news coverage of events taking place in 2010, and letting their opinion be known as to which stories were over-reported, which inappropriately buried and which were handled well.


Topping the over the top list was the Tiger Woods scandal. Missing in action was coverage of the passing of Farrah Fawcett, but even on that story, a plurality thought the media got it right.

The media actually deserves some credit on this count. Out of 18 stories HCD asked about, over 50% said coverage was about right on all but two: the Tiger Woods story and the death of Michael Jackson. Over 70% said coverage was appropriate for seven of the stories.

* Tiger Woods Affairs

Too much: 81%

Appropriate: 17%

Not enough: 2%

* Death of Michael Jackson

Too much: 63%

Appropriate: 36%

Not enough: 2%

* Governor Stanford

Too much: 36%

Appropriate: 57%

Not enough: 6%

* Prince William’s Engagement

Too much: 33%

Appropriate: 63%

Not enough: 4%

* NYC Mosque/Community Center

Too much: 27%

Appropriate: 51%

Not enough: 22%

* Death of Gary Coleman

Too much: 24%

Appropriate: 67%

Not enough: 10%

* Gulf Oil Spill

Too much: 17%

Appropriate: 61%

Not enough: 23%

* WikiLeaks

Too much: 15%

Appropriate: 67%

Not enough: 18%

* Trapped Miners in Chile

Too much: 14%

Appropriate: 78%

Not enough: 9%

* U.S Economic Recession

Too much: 14%

Appropriate: 58%

Not enough: 28%

* 2010 World Cup

Too much: 12%

Appropriate: 75%

Not enough: 13%

* September 11th Attack

Too much: 12%

Appropriate: 71%

Not enough: 19%

* Elizabeth Edwards

Too much: 11%

Appropriate: 77%

Not enough: 13%

* Earthquake in Haiti

Too much: 10%

Appropriate: 71%

Not enough: 19%

* Bernie Madoff Coverage

Too much: 7%

Appropriate: 79%

Not enough: 14%

* Iranian Election Demonstrations

Too much: 7%

Appropriate: 61%

Not enough: 33%

* Indian Ocean Tsunami

Too much: 3%

Appropriate: 79%

Not enough: 18%

* Death of Farrah Fawcett

Too much: 5%

Appropriate: 56%

Not enough: 39%

Source: HCD Research