Live 105 adds morning driver


CBS RadioCBS Radio San Francisco is adding Steve Masters to its Alternative Live 105 (KITS-FM) morning drive from 6am to 9am. He will debut on Monday, 4/1.

“Live 105 has a rich history in the Bay Area and Steve was a BIG part of making us who we are. To say I’m excited to hear him back on our air is an understatement. Get Ready LIVE 105 listeners, Steve and Spud are BACK!” said Michael Martin, VP of Programming, CBS Radio San Francisco.

Steve worked at LIVE 105 from 1984 to 1998 and briefly in 2002.  He developed as a Club DJ and hosted his own video show on the California Music Channel (CMC) and formed his own record label Tripindicular Records.  He was a MTV VJ.  He also launched his own project Triple C Promotions and GotGame, which has successfully become a leading video game company that promotes video games on radio stations nationwide. He can be heard giving updates on the latest games on most of those stations and in the GotGame radio feature.