Content. Community. Culture. Those “three C’s” are integral to the leadership of both CBS News and Stations and CBS Media Ventures President/CEO Wendy McMahon, who began her career in brand marketing at storied Gray Television-owned CBS affiliate WTOC-11 in Savannah, Ga.
With a bigger role at CBS given to McMahon just days ago, McMahon says she’s always craved opportunities in which she can continue to learn and grow. Yet, she said Wednesday in a TVB NEXT Women: Coffee online interview conducted by TVB Chief Communications Officer Abby Auerbach, “I’m not sure how I ultimately landed in this position.”
McMahon continued, “I was not one of those young professionals who had a vision board or a belief necessarily in where I wanted to be. I just knew that I had such a passion and such a belief in the power and the privilege of what at the time our local news stations did. But I just kept chasing that passion to be able to practice and hone my craft in bigger markets, in markets that were just incredibly complex and fascinating.”
McMahon had much to say about the “reality of discomfort,” and how she leads today, in a “Coffee Talk” with Auerbach, Executive Director of its NEXT Women initiative.
The discussion, underwritten by WideOrbit, offered insights on mentorship and leadership insights for women from McMahon, whose resume includes a stint as President of ABC Owned TV Stations and SVP of ABC Digital. In this InFOCUS Podcast, presented by dot.FM, we are pleased to offer excerpts from McMahon’s chat with Auerbach.