LONDON — IBC has put out a Call for Challenges for the 2025 Accelerator Media Innovation Program, inviting proposals for “transformative, fast-track innovation projects that will help shape the future of the media and entertainment technology sector.”
The deadline for submissions is December 6.
IBC will select 12 project proposals that will go forward to be pitched in person at the IBC Kickstart Day on Wednesday, February 12, 2025 after reviewing all applications. For the first time, the Kickstart event will be held at the BBC’s Radio Theatre and Media Café in central London.
While the event is open to all, numbers are strictly limited due to venue capacity.
To attend, please register your interest here.
The IBC Accelerator Program has established itself as a catalyst for collaborative innovation within the media and entertainment ecosystem – where project challenges are proposed by the buyers of technology who then form project teams with specific expertise to explore and develop solutions in a matter of months. The products are ultimately showcased and discussed as Proof of Concepts (PoCs) at the IBC Show in September 2025. Submission Guidelines and the Entry form can be found here.
For 2025, IBC is seeking challenges that address pressing issues in content creation, live production and distribution, audience engagement and technology integration, intelligent automation, sustainability, innovative ad-tech, connectivity, and many other areas of emerging media R&D. Selected projects will have the opportunity to collaborate with world leading media brand Champions, the industry experts, that provide leadership for transformative innovation.
Entry is open to all in the media technology ecosystem, with projects covering a wide range of relevant industry challenges in topical areas such as AI, Connectivity, Sustainability, IP Evolution, News & Disinformation, Ad Tech, Cybersecurity & Content Protection, Immersive XR Tech among many other areas of media technology evolution.
More than 300 organisations have taken part in the programme since its foundation in 2019. All 2024 project PoCs were showcased live at IBC2024 at the IBC Accelerator Zone and as a Final Showcase Session on the Innovation Stage, and each project can be found here.
For more information about the Accelerator Programme and project showcases from 2024, please visit our main Accelerator Programme page here or contact [email protected].



