At NAB Show, 5G-Enabled Cloud Broadcasting Debuts
Verizon Business, some two months after striking a partnership with the NHL, devoted the bulk of its presence at the 2024 NAB Show to "putting co-innovation on full display" by way of a new 5G-enabled cloud broadcasting product. It comes to fruition thanks to AWS Wavelength Zones.
An Open Call for Local News Coverage Funding
It describes itself as a "$500 million movement to reimagine local news." Coming April 30, it will begin accepting applications for its first open call for funding focused on addressing what it believes are "the long-standing inequalities in journalistic coverage of underserved communities."
A Non-Conservative Commitment To Spot TV
The latest Media Monitors Spot Ten TV reports are out for broadcast and cable activity by spot play count for the week ending April 21, and it shows that the auto insurance category remains a hot one.
Indiana Fever and TEGNA Ink Broadcast Partnership
Given the fandom seen by Caitlin Clark as a collegiate superstar at the University of Iowa, Indiana Fever fever will most certainly start gripping the Hoosier State. TEGNA has responded to this by signing a deal giving fans broadcast coverage of upcoming games.
The 2024 IAB NewFronts Start on April 29. What To Expect?
The digitally focused NewFronts start April 29. As the Interactive Advertising Bureau wants CMOs and media planners to "get inspired for your next innovative digital video campaigns," several sessions will see discussions on "the future of TV advertising" and much on "the new era" of Connected TV.
Detroit Public Television Returns To Its Roots
With Detroit's long-discussed renaissance including the June 6 reopening of Michigan Central Station, Detroit Public Television is joining in the rebirth of a city with a special sense of magic by returning its headquarters to city limits and tweaking its name.
The CW Gains DirecTV Streaming Distribution In Eight Markets
Eight affiliates of The CW Network can now be seen by DirecTV streaming customers, thanks to new carrier agreements signed by the direct broadcast satellite service provider and the network's owner, Nexstar Media Group.
Seventh Circuit Upholds McCoy Discrimination Case Dismissal
A renewed racial discrimination fight against the nation’s two direct broadcast satellite (DBS) providers will not proceed for DuJuan McCoy and his Circle City Broadcasting, thanks to a federal appeals court decision delivered Tuesday (4/16) that upholds a lower court's dismissal of the case.
Watts To Lead CBS’s California ‘Gov’t. Accountability Investigations’ Plan
CBS Stations has named a fifteen-year veteran journalist who has worked at its Sacramento and San Francisco broadcast TV stations to serve as the principal correspondent focused on Golden State politics and how it impacts their constituents.
Ex-Scripps News Head McLaughlin Joins Graham Media Group
Starting Monday, the owner of broadcast TV stations in Jacksonville, Houston, Roanoke-Lynchburg, San Antonio, Orlando and its home market of Detroit will have a new VP of News. Taking the role is the former SVP of Local News at The E.W. Scripps Co.
Cadent, Stirista Team To Advance TV Ad Targeting Capabilities
An independent converged TV advertising specialist is teaming up with a provider of data-driven marketing tools that will see cross-product integrations designed to bring targeting across linear, addressable, digital and connected TV platforms.
PBS KIDS Integrates American Sign Language into Content
New accessibility to children and/or parents who are deaf or hard of hearing has come to a slate of programs under the PBS KIDS umbrella, thanks to the integration of American Sign Language interpretations into multiple series.
‘First Coast News’ Seeks VHF-to-UHF Upgrade
In Jacksonville, Fla., TEGNA brands its NBC and ABC affiliates as "First Coast News," owing to nearby St. Augustine. Both stations air shared newscasts, and have been a "duopoly" since November 1999. Now, TEGNA is asking the Commission to give it an digital-era upgrade.
Survey: LGBT Content in Demand by Younger Audiences
Even as discussions around LGBTQIA+ visibility remain politically divisive, new data from Horowitz Research underscore that LGBTQIA+ representation in TV content drives viewing among not just American LGBTQIA+ audiences, but among Adults 18-34 overall.
Ad Fontes Media Brings A Bias Meter To Scripps News
Ad Fontes Media will audit Scripps News' national news as part of the network’s commitment to transparency and nonpartisan journalism. "The agreement comes as advertisers struggle to filter through a deluge of low-quality journalism that can pose brand safety risks," Scripps says.