Wednesday, July 22, 2026

Surviving the Upfronts in a Cross-Media World

Now in their seventh year, the digital upfronts continue to shake up the media and advertising industries. But, the relatively novel concept of online TV audiences is still uncharted territory for most buyers. Many still have questions about how to most effectively allocate dollars across TV and digital media. A June 2012 report from comScore remains relevant, and we've traveled into the RBR+TVBR archives to present it once again for our members.
Former FCC Chairman Ajit Pai, who championed with the help of former Commissioner Mike O'Rielly rule "modernization" for local media.

‘Code Blue’ Could Empower Police With EAS Alerts

"We interrupt this programming to inform you of threats of law enforcement and for your help in apprehending dangerous suspects." That's a message broadcast media could soon be required to air, thanks to a proposal that would empower local law enforcement with FCC-mandated "Blue Alerts."
Meredith

Meredith Corp. Sets NYC Investor Day

What's the road ahead look like for Meredith Corp., the publisher of a variety of women's lifestyle brands in addition to its collection of local TV stations across the U.S.? Investors will find out on June 6 during a 90-minute presentation devoted expressly for them.

This Study Suggests Consumers Are Ready To Spend For ATSC 3.0

A just-completed consumer survey on the Advanced Television Systems Committee’s new ATSC 3.0 features shows a big boost in the willingness to spend more on a smart TV.

FCC Releases NPRM On Main Studio Rule’s Rescission

In an unanimous 3-0 vote at today's FCC May Open meeting, the Commission released a Notice of Proposed Rulemaking that proposes to eliminate the rule, which requires each AM, FM, and television broadcast station to have a main studio located in or near its local community.
Roger Ailes

Former Fox News Chairman/CEO Roger Ailes Dies

One of the founders of the FOX News Channel, Ailes passed away this morning. "He was a patriot," his wife stated in a statement provided to Drudge Report. Ailes exited Fox on July 21, 2016, after sexual harassment accusations from Gretchen Carlson and others put a dark cloud on his 20 years building the network.
Cable / Satellite

Subscriber Losses Continue For Top U.S. MVPDs

The top 10 television service providers in the U.S. lost some 559,000 television customers between them in Q1 2017. That's according to the latest informitv Multiscreen Index, and represents a quarterly subscriber reduction of 0.63%. It compares to a loss of 162,000 for the top 10 services in the previous quarter, and a small gain of 18,000 in Q1 2016.
Tegna

What Will TEGNA Look Like After Cars.com Drives Off?

TEGNA, the media company known as Gannett until its newspapers were spun off, is about ready to do another bit of shedding. On May 31, its Cars.com will become a stand-alone company. The move will see TEGNA Media President Dave Lougee become TEGNA President/CEO as the company's current leader, Gracia Martore, steps into retirement. An investor meeting held today shed light on what a car-free TEGNA will mean to them.

Hearst Jumps Into An OTT Haystack

Following deals with Gray Television and Meredith Corp., Hearst Television is the latest content partner to distribute via the Haystack TV platform. Through this latest partnership, Haystack TV users now have access to local news and weather produced by Hearst Television-owned stations in 30 markets out of 39 states.
Perry Sook

Why Are Nexstar Shares Stumbling?

What's going on at Nexstar? On March 1, its shares were at $73.15. Today, they're under $57. Are investors concerned that the company's merger with Media General isn't enough, and that it needs another huge deal to keep up with Sinclair?

Why ‘Searchable TV’ May Be In Your Company’s Future

Of the thousands of individuals at the recent 2017 NAB Show, an innovator and pioneer in decision studies from Philadelphia may be one of the key people TV industry decision-makers may wish to know. He's also happens to be Villanova University's Assistant Men's LaCrosse Coach and a member of the Forbes Technology Council. What's his story? His company, iQ Media, can offer a TV station “real-time access to both paid and earned media.”

TV Meters Get A Boost From Nielsen

As the 2017-2018 Upfront presentations continue to roll, with clients and marketers shuffling from venue to venue in Midtown Manhattan, Nielsen has given broadcast and cable TV channels a bit of a boost. The dominant audience measurement company in the U.S. plans to install close to 15,000 TV audience meters in about 7,000 homes across the 140 markets presently measured by Local TV paper diaries.
Univision Communications, Inc.

Univision Scores An Orlando O&O

One of the nation's leading media companies serving Spanish-language consumers has scored a Class A television station in Central Florida. It's unclear how the company plans to use the facility, as its owns one property there but sees it and another property its linked to operated by Entravision Communications via an LMA agreement.

Mitsubishi Accelerates Its Cable Ad Efforts

The Mitsubishi Outlander and a big health and beauty brand are revving up their activity with cable TV networks, with each effort integral to current campaigns seen from the companies.

A Deodorizing Deal For TV

One of the nation's top cleaning and disinfecting brands, distributed by Reckitt Benckiser, sprayed a bit more dollars into its broadcast TV spots in the last week. Those products, from Lysol, could be kept in a new car from Toyota. That's the other company powering up its local ad efforts, according to last week's Media Monitors TV Spot Ten report.