TV/Cable News

She joined NBCUniversal as a VP in March 2014 following a three-year stint at Univision, and in November 2018 was promoted to EVP of Lifestyle and Hispanic Advertising Sales. Now, this eight-year company veteran will be responsible for seeking innovative ways to fully monetize the Comcast unit’s Olympic and Paralympic business interests.

The cross-platform measurement, analytics and attribution firm used across the television industry founded and led by Kristin Dolan is now bringing "the first road-mapped deliverables" from 605's new media trading currency to customers. To do so, it is using Xandr's sell-side and buy-side advanced TV programs.

The Senate Committee on Commerce, Science and Transportation on Tuesday collectively gave its nod to a fifth order of business on its Executive Session agenda, and the NAB is pleased. S.3405, the “Low Power Protection Act,” is heading for a floor vote by the upper body of Congress. What happens now for the LPTV Broadcasters Association? 

For 13 years, he generated, in Nexstar Media Group's words, "a great deal of success" for Meredith Local Media, which was merged into Gray Television in December 2021. Now, he will soon be settling in to the role of SVP of Group Sales and Sponsorships for Nexstar.

Sponsored by Sen. Roy Blunt (R-Mo.), the "The Low Power Protection Act" has bipartisan support but just three co-sponsors. A Tuesday Senate Commerce Committee hearing could change that. As such, the LPTV Broadcasters' Association says any support of the bill requires an important markup — one that impacts the number of stations eligible for Class A status.

The "LiMu Emu and Doug" efforts from Liberty Mutual Insurance put it on the map in one of the most competitive ad categories in broadcast media. For the week ending March 20, the brand is tops in the Spot Ten Cable report from Media Monitors.

One of the largest global marketing and advertising agency networks has agreed to become the first agency partner of NBCUnified, a "holistic first-party data and identity platform" that brings together NBCUniversal’s assets into a scaled offering for marketers within its One Platform offering.

The integration of SPI INTERNATIONAL within CANAL+ Group is now complete. The transaction, which sees CANAL+ Group acquire 80% of SPI, comes following regulatory approval in each of the European jurisdictions concerned.

Diamond Sports Group LLC and Diamond Sports Finance Company, two indirect subsidies of Sinclair Broadcast Group, have completed the final settlement of their previously announced private debt exchange offer.

For 20 years, the son of legendary Major League Baseball play-by-play announcer Jack Buck and a former Dallas Cowboys quarterback proved to be a winning combination for FOX Sports, which paired the two men as their lead National Football League commentators in the broadcast booth. On Wednesday, a new era began for Joe Buck and Troy Aikman.

Among the companies actively pushing ATSC 3.0, and the dollar stream it presents, is low-power TV broadcaster and "Broadcast Internet" pioneer ARK Multicasting. What is it up to? The company chose the National Religious Broadcasters (NRB) conference in Nashville to share the latest with the industry.

As Byron Allen sees it, it's a cultural lifestyle destination and leading sports media provider capturing the history, diversity, perspectives, and cultural experiences at Historically Black Colleges and Universities. Now, the HBCU GO app has a multi-year partnership in place with a NCAA Division I conference linked to such institutions of higher learning.

ATSC 3.0-powered television broadcasts for the Michigan market's Big Four networks and its affiliate for The CW Network are now live and available for the lucky few who can tune in to enjoy the beefed-up over-the-air transmissions.

The quick-service restaurant category has long been a fan of Spot Cable. In the latest report, a one-time competitor of Roy Rogers is present thanks to a revved-up Reuben campaign.

For Paramount, it appears that a caped crusader has lifted the company's riches on Wall Street, and concurrently brought new hope to a battered box office. Paramount Global shares were up by nearly 11% in Monday's trading on Nasdaq. "The Batman" seems to be the big reason for the new optimism in the company led by Bob Bakish.