Nielsen Deduplicates Audiences Across Samsung, VIZIO, Roku, Hulu
This expansion gives Nielsen Digital Ad Ratings (DAR) users deduplicated person-level reporting of CTV audiences across leading smart TV OEMs and streaming providers. According to Nielsen, "Media buyers can better evaluate CTV inventory and unique reach in a comparable and comprehensive manner."
KQED Makes its Moves Toward NEXTGEN TV Service
A technology infrastructure company has been retained by one of the nation's leading noncommercial secular broadcasting operations to perform a "turnkey project" replacing its existing high-power TV transmitter atop San Francisco's famed Sutro Tower. It's the latest move that brings ATSC 3.0-powered NEXTGEN TV and such things as Broadcast Internet to the Bay Area.
Nielsen: ‘Significant Growth of Asian Representation’ on TV
Are Asian Americans, Native Hawaiians and Pacific Islanders making strides in their on-screen television time? Nielsen says yes — at least when it comes to scripted and reality programming, and not local news or other station-originating content.
Scripps Aids Print Journalists With Broadcast Media Transition
The E.W. Scripps Company is partnering with one of the "GAFAN" giants for a multi-year initiative to transition experienced journalists from print news organizations into broadcast news careers.
Telestream Snaps Up a Cloud Media Processing Platform
In a strategic move that further extends its reach in the cloud-media processing sector, Genstar Capital-owned Telestream has acquired a cloud media processing platform used by Fortune 1000 Media & Entertainment companies, streaming services, broadcasters, and corporate video customers around the globe.
‘Last Call’ For NextGen Broadcast Conference Exhibitors
The ATSC 2022 NextGen Broadcast Conference is just weeks away. As such, Monday is the final day companies wishing to exhibit at the event can register to secure a spot at the event, which will be held in Detroit.
QSR Dominance At Spot Cable
It's no secret that quick-service restaurants prefer to use spot cable more than other linear media channels to connect with consumers. For the week ending May 15, three "fast food" brands could be found in the Top 5 for the latest Spot Ten Cable report from Media Monitors.
VUit Parent Lures Ex-Gray Exec For Broadcast Services Role
He spent time at Gray Television as VP of Broadcast Operations. He also worked at MTV Networks’ Network Operations Center and at Gray's NBC affiliated WOWT-6 in Omaha as Director of Technology. Now, he's taking on the role of Vice President of Broadcast Services at the parent of local news streaming platform VUit.
A Head of the Forthcoming Charter/Comcast OTT Platform Is Named
Charter Communications and Comcast Corp. are teaming up for a joint venture that will ultimately give birth to a streaming platform. Who will lead the future business? The President of Advertising for Comcast Cable since 2017 is getting the job.
White Wins ND Nod For CBS In S.F.
For 22 years, she's served as the Assistant News Director at KPIX-5 in San Francisco. Now, she's been promoted to VP/News Director at KPIX and its sibling, the CW Network affiliate for the Bay Area.
As Dow Sinks, Sinclair Shares Soar
It was another miserable day for global financial markets as the Dow Jones Industrial Average fell 103.81 points to 31,730.30 while the FTSE in London was off 1.6% to 7,233.34. The Nasdaq was up, however, by 6.73 points to 11,370.96, and so was Sinclair Broadcast Group, which finished Thursday as a top performer in the media sector.
Disney Today and Tomorrow: Where Does It Land?
On May 4, 2020, MoffettNathanson, the respected Wall Street financial advisory, downgraded The Walt Disney Co. As the rest of the year played out, the downgraded "was proven so painfully wrong." Fast-forward to today: Disney shares are right back to where they were trading when the downgrade was made. What does MoffettNathanson have to say now about Disney?
Sinclair Appoints Its First Chief Innovation Officer
In a move the company says will build on its "rich history of innovation," Sinclair Broadcast Group has created its first dedicated cross functional research and development group. This, Sinclair says, will help coordinate and accelerate efforts across content, technology, audience development and distribution. Who's running the group?
Congress Seeks Update To Law Squelching ‘Excessively Loud’ TV Spots
Two Democratic Members of Congress have introduced bicameral legislation that would update a law enacted in 2010 to limit the loudness of television advertisements.
Fox: ‘Still a Good Place’ For Investors
As investors look for safe investments in this challenging market environment beset with macro headwinds, MoffettNathanson continues to recommend one media company as its lone Buy-rated stock in traditional media. What sets FOX Corporation apart from its peers?