Horizon Media ‘Testing’ Comscore Local TV Currency for 2023
Horizon Media is "testing" a local TV measurement tool from Comscore as a new form of currency for 2023 planning and buying — a move that puts more pressure on Nielsen as advertisers and media companies seek the best audience ratings in a world with multiple screens and cross-device consumption.
Telemundo Added to Two CMG Markets as Digital Multicasts
Cox Media Group has agreed to bring the home of the 2022 FIFA World Cup and the Olympics en español to the Pacific Northwest's biggest DMA and to one of the fastest-growing markets in the Southeast.
Sinclair Chooses Croteau To Lead N.Y. Capital District Duo
One is the nation's first television station and a color TV pioneer, too. The other is its younger sibling that serves as The CW Network affiliate for New York's Capital District. Both have a new VP/GM and it is an individual who rises from Director of Sales.
Nexstar Reduces Annual Interest Expense, Extends Maturities
The company with EVP/CFO Lee Ann Gliha — voted by RBR+TVBR readers as the Top Broadcast Best Finance Leader of 2022 — in the chair since August 2021, has engaged in a refinancing effort. Could it provide a new spark to Nexstar stock, which has seen year-over-year growth and remains one of the broadcast media industry's best Wall Street performers despite a $20 per-share loss seen over the last 30 days?
Warner Bros. Discovery’s Top Ad Sales Leader Joins Simulmedia Board
Cross-channel TV advertising firm Simulmedia has lured the Chief U.S. Advertising Sales Officer at Warner Bros. Discovery to its Board of Directors. He's been associated with Discovery since 2018 and for 18 years before that was a key Scripps Networks Interactive ad sales leader.
TEGNA Shareholders Say Yes to Board Members, Say on Pay
Its privatization, with control going to a partnership between Standard General and non-voting equity holder Apollo Global Management, is coming. That hardly stopped TEGNA shareholders from approving the re-election of several members of the company's Board of Director, OKing an advisory resolution on executive pay, and ratifying the appointment of an outside auditor.
Emotional Measurement and Ad Quality: Certified by NBCU
It's being hyped as "latest major milestone in NBCUniversal’s efforts to shape the future of measurement." The media company's Executive VP for Measurement and Impact, former longtime Nielsen figure Kelly Abcarian, shared details on Tuesday of a new certification for emotion and ad quality within the NBCU measurement framework.
Is NXST Undervalued? Zacks Has An Answer
Nexstar Media Group (NXST) is a stock many investors are watching right now. It currently has a "Strong Buy" rating at Zacks Equity Research, and boasts a Value grade of "A." There's more Zacks shares, as it seeks to provide investors with a recommendation on whether or not they should snap up shares come Tuesday morning.
Bally Sports Plus Gets Thursday Soft Launch
Want to get a first look at the Bally Sports Plus streaming service that Sinclair Broadcast Group is putting the finishing touches on at this time? Five DMAs will get their respective OTT platforms on Thursday (6/23) as part of a soft rollout.
ATSC 3.0 vs. NEXTGEN TV: ‘SuperFrank’ Explains the Difference
Earlier this month, representing the LPTV Broadcasters Association, its founder and President Frank Copsidas attended the ATSC 2022 NextGen Broadcast Conference in Detroit. "I came away excited about ATSC 3.0, and how far it has developed over the last year," he says. "While my head was swimming with information, I have boiled it down to the core of what I absorbed in straightforward terms."
NBCU Snags Apple News, Apple Stocks Ad Reseller Rights
NBCUniversal and Apple have expanded a longstanding partnership by giving NBCUniversal the exclusive advertising reseller rights for both Apple News and Apple Stocks in the United States and, for the first time, the United Kingdom.
The Alamo City Gets NEXTGEN TV … Sort Of
It's the home of the Spurs, great Tex-Mex food, beautiful museums and gardens, Riverwalk and The Alamo. Now, San Antonio is also home to NEXTGEN TV, with ATSC 3.0-powered broadcast TV signals now being offered for four broadcast TV stations in the Texas market. But, several high-profile stations aren't participating in the rollout.
Nearly 32% of Total TV Viewing in May? It’s All Streaming
How much of an impact has OTT delivery of video programming made on U.S. consumers? According to Nielsen, streaming viewership in May 2022 accounted for 31.9% of total TV consumption.
Gray Grabs Bill Christian’s Western Mass. Move-In
Gray Television has taken a liking to low-power TV stations for use as a DMA fill-in property, and for the coming broadcast internet opportunities tied to the conversion of stations to the ATSC 3.0 broadcast standard. The company based in Atlanta is buying another one. This time, it is a digital low-power facility serving the biggest cities in Western Massachusetts.
A Move From Downtown St. Louis For KMOV
The station's new owner — Gray Television — has purchased a vacant building along 1-270 between Lambert International Airport and the upscale suburb of Creve Coeur, Mo.













