Podcast

What's stopping a radio station owner from taking the plunge and switching an underperforming AM or FM to Spanish-language programming? Talent is one big concern. How does one get great voices that can resonate with Latino audiences? This Hispanic Radio Podcast could yield the answer.

In a move that further cements its place as the No. 1 audio content origination and distribution company in the U.S., iHeartMedia is agreeing to acquire the parent company of the podcast hosting firm used by RBR+TVBR for its InFOCUS reports.

Following this summer’s successful How to Make Real Money Podcasting virtual conference, Streamline Publishing's Podcast Business Journal is expanding the learning with the introduction of a 10-week virtual series.

In this latest Hispanic Radio Podcast hosted by RBR+TVBR Editor-in-Chief Adam R Jacobson, veteran national sales pro Jose Villafañe — recently appointed Head of Sales and an Advisory Board member for MLC Media — discusses the top things a radio station should consider when evaluating syndicated programming for a key daypart.

Michelle Chong, who exited in July 2023 as Group Director of Planning at Fitzco and is now a freelance media strategy planning partner, is in the front seat at ensuring marketers get the greatest ROI. She addressed the challenges in cross-platform marketing and how one should approach planning a campaign with cross-platform marketing in a November 2022 InFOCUS Podcast worth a fresh listen. LISTEN HERE

Given the average price of a TV equipped with NEXTGEN TV capabilities, we just had to catch up with Pearl TV Managing Director Anne Schelle. Are consumers really coughing up more than $1,000 for a new set, and at an impressive rate of new TV set sales? Schelle shares all in this fresh InFOCUS Podcast, presented by dot.FM. LISTEN HERE

What can one SBA leader say about the early indications from Capitol Hill on what’s in store for radio and TV in your state? Colorado Broadcasters Association head Justin Sasso shares his observations on what's been happening in his state — and much more — in this 100th RBR+TVBR InFOCUS Podcast, presented by Dot.FM. LISTEN HERE

In this fresh episode, Hadassa Gerber joins RBR+TVBR Editor-in-Chief Adam R Jacobson to talk about some very intriguing new info from the just-released GfK 2022 Media Comparisons Study. In short, it’s great intelligence for broadcast and cable TV. LISTEN HERE

It's a radio station that was made famous for its Top 40 format that has aired a News/Talk format since 1982. Today, WABC is in the midst of a renaissance and earned a 4.0 share in the most recent Nielsen Audio ratings for New York. In this InFOCUS Podcast, presented by dot.FM, Red Apple Media President Chad Lopez shares how growth has come for a reborn legend.

These audio reports feature RBR+TVBR Editor-in-Chief Adam R Jacobson in conversation with some of the broadcast media industry's biggest names, discussing key topics of importance to you and your business. Our archive now includes more than 350 episodes for you to explore!

With so many broadcast media proposals at the FCC and confirmation that the White House is giving Jessica Rosenworcel the official position as Chairwoman, what should radio and TV station C-Suite leaders keep their eyes on? A Forecast 2022 session picks up where a recent InFOCUS Podcast left off, with noted D.C. attorney Frank Montero moderating a panel you won't want to miss.

Tru Optik has struck a new partnership with WideOrbit, the sell-side processor of premium digital and linear advertising. To learn how this can benefit Radio as it grows its podcasting and streaming audio delivery business, RBR+TVBR spoke exclusively with WideOrbit's John Morris in this fresh InFOCUS Podcast, presented by DOT.FM. LISTEN HERE

Dave “Chachi” Denes, the President and co-founder of radio imaging, production library, programming and jingles company Benztown, is the latest audio content and distribution industry executive to share why he's attending CES 2022. LISTEN HERE

The RBR+TVBR InFOCUS Podcast, hosted by RBR+TVBR Editor-in-Chief Adam R Jacobson, this week taped its 161st episode. What are the five most-listened-to episodes offered to listeners since July 1? We take a look, and offer you to listen.