Podcast

Spanish Broadcasting System (SBS) President/COO Albert Rodiguez took a break from Upfronts and NewFronts in New York to share with RBR+TVBR his insight on a particularly strong Q1 2022 for the company's radio stations. Listen to his conversation with RBR+TVBR in this InFOCUS Podcast, presented by dot.FM, right now! LISTEN HERE

Clark Smidt is selling spots, playing the hits of yesteryear and just launched a direct mail campaign to 7 "hot ZIPs" within the listening area of a New Haven-market AM left for dead by its previous owner. Is WATX a hobby, or is it an incubator designed to demonstrate why a licensee should never give up, and avoid turning in the license of a forlorn AM property? This InFOCUS Podcast has the answer. LISTEN HERE

KBRY-FM 92.3 in Broken Bow, Neb., is being acquired by the Nebraska Rural Radio Association. Why? NRRA CEO Tim Marshall shares his thoughts in an exclusive conversation with RBR+TVBR's Editor-in-Chief Adam R Jacobson in the latest InFOCUS Podcast, presented by dot.FM. LISTEN HERE

Can a radio company with a deep heritage in English-language stations successfully bring Spanish-language radio stations into the mix, from a sales and revenue perspective? Beasley Media Group is doing just that in the Tampa-St. Petersburg market, we learn in this latest Hispanic Radio Podcast.

Michelle Chong, Group Director of Planning at Fitzco, addresses the challenges in cross-platform marketing and how one should approach planning a campaign with cross-platform marketing in this latest InFOCUS Podcast, presented by dot.FM and hosted by Adam R Jacobson. LISTEN HERE

The MSNBC weekend anchor and co-host of the Latina-To-Latina podcast participated via Zoom in an engaging Hispanic Radio Conference interview conducted by SBS EVP/Programming Jesus Salas. The focus: the power of podcasting targeting Hispanics, and just how personal it can be for those listening to what Alicia Menendez has to say.

Michelle Chong, who exited in July 2023 as Group Director of Planning at Fitzco and is now a freelance media strategy planning partner, is in the front seat at ensuring marketers get the greatest ROI. She addressed the challenges in cross-platform marketing and how one should approach planning a campaign with cross-platform marketing in a November 2022 InFOCUS Podcast worth a fresh listen. LISTEN HERE

What's the state of political and automotive advertising for the U.S. Hispanic market? That's the topic of conversation in this latest Hispanic Radio Podcast, hosted by Radio + Television Business Report Editor-in-Chief Adam R Jacobson. In this edition, Jacobson speaks with Entravision Communications SVP/Integrated Marketing Solutions Angie Balderas.

The East End of Long Island is known by many as a weekend and summer playground for affluent New Yorkers who enjoy such locales as Montauk and The Hamptons. But, did you know that Suffolk County, N.Y., is also a hotbed of Hispanic market growth? In this latest Hispanic Radio Podcast, RBR+TVBR Editor-in-Chief Adam R Jacobson learns from Ana Maria Caraballo, Promotions Director for JVC Broadcasting, how her company jumped in to serve an important segment of the population with no local voice.

It has been one year since The E.W. Scripps Co. began a “bold new approach" to its local news by making a host of changes. What went right ... and wrong? Scripps' Senior Director of Storytelling and Content Strategy, and the Executive Reporter for “Idaho News 6," shares all in this InFOCUS Podcast, presented by dot.FM.

To help AMs and FMs on their path to success, the Radio + Television Business Report is pleased to present the latest installment in our series of short podcasts focused on Hispanic radio — and its power — in advance of the 2018 Hispanic Radio Conference, March 13-14 in Miami. Today, Julio Aponte Jr., COO of Sun Broadcast Group, provides a sneak peek into the success stories that prove Radio works for brands and businesses.

The agenda is up. The speakers are set. Are you ready to make money? Streamline Publishing's co-owned Podcast Business Journal and Radio Ink Magazine are teaming up to help you maximize the revenue potential from your podcasting strategy.

Bridge Media Network is one of the biggest acquisitors of broadcast television stations in 2023. To learn more about its aggressive growth plans and the vision for both NEWSnet and its fledgling sports operation, RBR+TVBR sat down with CEO Vince Bodiford for an exclusive one-on-one conversation.  LISTEN HERE

The CEO of vCreative shares what attendees of an invitation-only Cocktails and Conversation reception during the 2023 NAB Show for radio industry pros can expect at that event, and more, in this InFOCUS Podcast, presented by dot.FM.  LISTEN HERE

 Andy Whatley, the senior vice president for global business development and partnerships at Instreamatic, the company focused on enabling voice interactivity and measurability in the audio ad market, is the latest guest on the InFOCUS Podcast, presented by dot.FM. He shares how "conversational marketing" continues to grow in the audio marketplace. LISTEN HERE