Podcast

Lotus Communications is one of the few radio broadcasting companies that owns radio stations with Spanish-language and English-language programming. How is the company capitalizing on this? And, is there one thing that's particularly important when inking that contract with a client? Company President Jim Kalmenson shares all in this latest Hispanic Radio Podcast.

If you’re trying to figure out how to turn podcast potential into podcast profits, you aren’t alone, and you don’t have to trust your podcast plans to trial and error. There’s perhaps a better way, one that will fill your playbook for generating podcast revenue with solid ideas, information, and inspiration. One session at the Hispanic Radio Conference in Miami will fully tackle ways to help you hit budgets and bottom lines.

In this special RBR+TVBR InFOCUS Podcast, Scott Herman, Chair of the Broadcasters Foundation and CEO of SHH Media Management, shares with Editor-in-Chief Adam R Jacobson the Broadcasters Foundation's call on #GivingTuesday to help people in dire need, and how the Foundation has continued to meet its mission in a most challenging year. LISTEN HERE

On Wednesday, July 14, Dave Jackson joins Streamline Publishing's virtual podcasting conference, How to Make Real Money Podcasting. During the virtual event, he'll tell us everything he knows about how you can make REAL money podcasting.

What should media buyers and planners know about locales including Midland and Odessa, Texas? How does local compare to national in a region of the country not widely known for its affluence? West Texas Radio Group's John Moesch joins the InFOCUS Podcast, presented by dot.FM, to share with the world the opportunities in his market. LISTEN HERE

Dave “Chachi” Denes, the President and co-founder of radio imaging, production library, programming and jingles company Benztown, is the latest audio content and distribution industry executive to share why he's attending CES 2022. LISTEN HERE

Before RBR+TVBR Editor-in-Chief Adam R Jacobson even got to the Las Vegas Convention Center to cover the 2022 NAB Show, Radio was front and center — not from any out-of-home advertising, but rather from the in-dash radio in the blue Toyota Corolla driven by "Joseph" for Lyft and Uber. It made for a great podcast. LISTEN HERE

In late July, StreamGuys rolled out its programmatic ad services for broadcasters looking to improve their monetization and fill unsold ad inventory in their digital offerings. What led StreamGuys to dive in? Tyler Huggins, its Director of Advertising, sits in with Adam R Jacobson to share the details in this fresh RBR+TVBR InFOCUS Podcast, presented by dot.FM. LISTEN HERE

What are actual AM radio station leaders doing to ensure their survival at a time when electric vehicles are removing the kHz band from their in-dash audio entertainment systems? Marc Beaven, GM of two Baltimore AMs, spoke with Editor-in-Chief Adam R Jacobson in December 2022, and his comments remain as timely as ever. LISTEN HERE

Hal Pittman plays a highly important role for the United States Armed Forces. How so? He’s the Director of Defense Media Activity, and helps bring radio and television programming to Americans oversees in military and consular roles. Simply put, without you, AFN would be at a big loss. This Mr. Pittman dials in to the latest InFOCUS Podcast, presented by dot.FM to share more with RBR+TVBR's audience about how our Armed Forces relies on commercial radio and TV. LISTEN HERE

Jason Hall, Vice President of Spanish Media Sales for the GrayTV Telemundo Station Group, sits in on the InFOCUS Podcast, presented by dot.FM, to share insights and learnings on how educating and attracting sales leaders to best take advantage of the opportunities that exist by attracting Hispanic consumers can bring strong ROI.  LISTEN HERE

LatiNation Media CEO Andrés Palencia and President Bruno Ulloa sit in on the InFOCUS Podcast, presented by dot.FM, to share more about GenZ and Millennial-focused LATV and what was delivered to marketers at a Wednesday IAB NewFronts presentation in New York.

In this conversation, Keith Pelletier shares details about what Sinclair Inc.-owned tower manufacturing company Dielectric is focusing on for its broadcast media industry customers in 2025. He also hints at what's in store for CES attendees in this conversation with RBR+TVBR Editor-in-Chief Adam R Jacobson. It's the latest episode of the InFOCUS Podcast, presented by dot.FM.

Is it true that the majority of the growth in the U.S. Hispanic market is coming from markets that are below the top 10 Hispanic DMAs? "Generally speaking, yes," reveals Fernando E. Férnandez, Partner and Chief Client Officer at New York-based multicultural advertising agency d'expósito & Partners. But, are media buyers and marketers responding? In this Hispanic Radio Podcast, we look at the locales where your company could thrive.

"The Power of Sound," and the proliferation of digitally delivered audio, is reshaping the radio industry. Companies that target Hispanic consumers are no different, and that's why the two topics generated buzz at the 2019 Hispanic Radio Conference.