A Harder Highway For Permanently Hushing An FM Translator
Interference disputes between translators and the owners of full-power FM stations (which have primary status over translators) have become more frequent, as more and more translators go online and nip at the edges of listenership to co- and adjacent channel full-powers.
The Early Stages of A ‘Voice Search’ Boom
"Twenty years ago we could have produced a chart like this for Search Advertising," says Gordon Borrell, the noted local ad forecaster. Borrell's latest Chart of the Week shows how much advertisers are engaging with another early-stage platform: voice devices.
Live TV Consumer Changes, And Its Ad Consumption Impact
In this day and age, if you miss a live broadcast of your favorite program or awards show, it’s no big deal. But, this means advertisers are losing their consumers. A new report examines the impact of time shifting on TV consumption and ad viewership.
Serious Questions To Ask Before Securing Your Next AE
Never assume anything about a sales candidate — even if they come from your industry or a competitor, says sales training expert Barrett Riddleberger. In this freshly written column, Riddleberger shares some top tips on how your Director of Sales can do some solid due diligence.
More Tales From The Alternative Inspection Trail
"One of the greatest joys of life is being appreciated by those for whom we can lend a helping hand," says Media Information Bureau featured columnist Ken Benner. "It could be a simple explanation of some basic problem never previously experienced by someone." During a recent Alternative inspection tour involving dozens of radio and television stations, Ken and his wife, Karen, found this conduct so very helpful.
Chart Of The Week: Local Ad Buyers In the Dark
Across the summer months, Borell Associates is offering a weekly look at what local ad buyers think. This week's chart gauges whether 100 years of advancements in media measurement may have improved the way local advertisers feel about what "works."
Spotify: Streaming Royalty, Or Strained By Royalties?
In two weeks, Spotify will release its Q2 2019 results. Strong revenue growth is expected. There's just one problem: a hefty operating loss is expected, and the size of this loss could greatly vary. Could the music industry's royalty-hungry associations be its biggest problem? Or, is it pricey subscriptions?
‘Millennials Have Commitment Issues With Streaming TV’
Millennials are a key driver of “cord-cutting.” New research released this week by InMyArea.com finds they have other commitment issues with their TV viewing. What does this mean for broadcast TV? Have a look.
‘Traditional TV’ Very Strong, But Millennials Are Killing It
A wide-ranging study released Thursday at VidCon 2019 in Anaheim, Calif., offers a deep dive analysis into ever-evolving consumer media trends ranging from the connected TV's growing use to the rise of mobile and streaming.
A Glossary For Washington Regulatory ‘Complexification’
In this Media Information Bureau exclusive, Ken Benner shares some of his "Bennerism Wizdomics." We share these with you, as it greatly reflects his views—and perhaps those of FCC Chairman Ajit Pai—on the layers of regulations that broadcasters presently deal with from the Commission.
Seven More Marks Of A Great Sales Coach
Expert sales training guru Barrett Riddleberger got such a strong reaction to a recent column offering his thoughts on what makes a great sales coach that he took pen to paper and delivered more great tips and insight for the media industry's C-Suite.
How to Master the License Renewal Juggernaut
"Now is the time to gird yourself for the license renewal juggernaut," John Wells King and Erwin Krasnow declare in this freshly written exclusive column that is a must-read. They've prepared a list of "what’s and what-not’s" designed to assist you in your stations' license renewal process.
Breaking Apart the Purchase Price: A Taxing Endeavor
When RBR+TVBR reports on a broadcast transaction, we report the full value of the sale. When the IRS looks at it, it sees a variety of assets, many of which are treated differently for tax purposes. As attorney Erwin Krasnow of Garvey Schubert Barer explains, the way the total is broken down is important.
Borrell: Advertisers View Digital No Better Than TV Spots
Media research firm Borrell has kicked off its summer 2019 "Chart of the Week" series. In its first at-a-glance chart of interest to broadcast media is a peek at how digital video advertising compares with TV. The big takeaway? Brief, no-clutter video ads work as well as traditional spots.
Summertime Video Trends, Courtesy Of VAB
Broadcast television's ad-focused industry association, the VAB, recently released an analysis of how people stay connected to ad-supported video across devices and in cinemas throughout the summer months. We reviewed the report and took note of some of its key takeaways.












