Media Info Bureau

So, who are the top 10 advertisers of 2019 by ad spend? How much did these companies spend on TV advertising? Ad sales business intelligence firm MediaRadar crunched the numbers, and has revealed the details just in time for New Year's Eve. One interesting takeaway: There were more than 2,000 newcomers to television advertising in 2019, including PostMates.

Featured columnist Ken Benner closes out 2019 with some office cleaning, and on the way to the trash bin stumbled upon enough subject material for decades of weekly columns. What has this octogenarian Alternative Broadcast Inspection pro have to share today? Legal tips, which should not be construed as attorney's advice but may be very helpful to you and your broadcast stations.

Consumer attention has increasingly shifted to connected TVs and the streaming content and advertising that goes along with this new living room. What does this mean for broadcast TV's future? Anthony Acquisti, the Senior Director of Client Success, Advanced Media and Analytics at TiVo -- just acquired by Xperi -- offers these thoughts in an encore column for RBR+TVBR. 

As the streaming wars heat up, the audience measurement and consumer data giant Nielsen notes that it's important to be mindful of just how much time consumers are spending with different media options ... such as radio. New data gives good ol' AM and FM a positive report card.

“In an odd-numbered year when there are no major sporting events such as a World Cup or Olympic Games, once again sports has proven to be a most capable genre at bringing millions of viewers around the world to watch their TV.” That's the positive assessment from the author of the just-released Yearly Sport Key Facts report.

In a RBR+TVBR Observation, our editor-in-chief shares just a little bit of his bachelor party weekend experience in Key West, Fla. Really? Well ... he's got some things to say about what a carful of guys listened to on a four-hour car ride, both ways, and about Dish Network.

For many years, the legendary Jerry Miller served as Chief Engineer for a Twin Cities AM. Upon his retirement, Miller joined FCC staff across the U.S. and columnist Ken Benner to greatly improve the integrity of the Alternative Broadcast Inspection Program. This encore column from Benner could save your media properties cash.

Short :06 ads have now become a regular feature of the digital media landscape. Now, new research conducted by MediaScience for online video portal Vevo suggests there's an even greater potential opportunity associated with such short ads.

Multiviewers are moving through a growth curve. According to a new industry report from Futuresource Consulting, total market value increased annually by 3% worldwide in fiscal 2018, with North America in the top slot. What does this mean for broadcast media companies?

When crafting a deal, what you don’t do can be every bit as important as what you actually do. In short, it’s easy to make the kind of error that can give the advantage to the person or team sitting on the other side of the table. Deal-making expert Eldonna Lewis-Fernandez details seven things to avoid.

Despite solid growth from the U.S. and Britain, GroupM's Brian Wieser is predicting ad growth deceleration on a global level in 2020. Wieser has specific thoughts about both radio and TV. Are global trends in line with what is expected domestically in the year ahead?

Research conducted by GoodFirms on social media usage paints a most interesting picture of how much time people spend using a varied range of social media platforms in a given day. A majority of Americans use a handful of platforms on a daily basis.

From 5G to shopvertising, e-sports, influencer marketing, brand activism, and media in-housing, which are the major trends that marketers and media owners need to be aware of over the next 12 months?

Upselling is vital to leveraging more sales with your existing customers, says expert sales training leader Barrett Riddleberger. But, apart from simply asking for more business, what is the goal? This column offers an answer, along with a four-step strategy to intelligently upselling your customers.

A just-released research study concludes that U.S. households with TV dropped by four million over the past decade. "The drop is surprising," says InMyArea Research. Why? The U.S. population grew by 20 million people between 2009 and 2019.