Media Mergers: Lights, Camera, Risk?
One content provider plus one cable company equals how many new risks? That was one question on the minds of executives as negotiations for
The Financial Manager's Perspective: Time to Get Social
As Radio guru Fred Jacobs explained in an article that appears in the current issue of MFM's The Financial Manager (TFM) magazine, social media has dramatically redefined the idea
Station sales: Making sure you can look under the hood
How does the buyer make sure that the equipment and other technical facilities are in good working order? Typically, the buyer negotiates for a specific representation and warranty by the seller
The Biggest Key in Networking is Follow Up— Make Sure You Do It!
If you meet someone at a networking event, make sure you follow up. So many people go to an event only to take a stack of business cards and pile them in a drawer or on their desk
The Power of One
The evolution of radio advertising is happening in lockstep with the revolution in advertising across all mediums. Consumers are increasingly in full control of their entertainment environment
Music Scheduling Systems: The experts speak
In this Music Scheduling Systems update, we ask radio pros that use the software—PDs and MDs—to submit questions and issues for vendors in the...
Citadel – Harbinger or Fair Warning to the Radio Industry?
The radio business is off to an uncertain start in the new year, with the Citadel bankruptcy filing and other filings sure to
RBR-TVBR analysis: Why Air America failed
In the wake of Air America Media shutting down, there has been much gnashing of teeth over the loss of a “progressive” counter to the allegedly
Red Cross Text-to-Donate Campaign Raises Over $10 million
It’s been a difficult week to watch or listen to the news. The suffering in Haiti is all consuming, casting a shadow on
Create a ‘Meet and Greet’ Mindset for Networking Success
To be successful at networking, you need to ensure you’re in the right mindset first. An attitude of meeting and greeting goes
Steering past deal-making potholes
Insensitivity - Abraham Lincoln offers this advice: “When I am getting ready to speak with a man, I spend one-third of my time thinking about myself
Hypothecation and Security Provisions
It is important to understand the distinction between the station’s license and the station’s non-licensed assets. The FCC consistently has held that a broadcast license (as distinguished
Adding Immediacy to your Topical Promos & Teases
Building a sense of urgency is one of the most compelling components of a news promo. On a big story, new facts often become...
Create an outstanding elevator pitch for your station, group, or yourself
Everyone has been told that they need to have a great elevator pitch, but how many of us really do? It is worth the...
Life and death of minority tax certificates
Just about everybody agrees that there are not nearly enough minority and female broadcast owners, and the minority tax certificate is widely believed to...