Why Howard Stern lost his lawsuit against SiriusXM
What is a subscriber? And what is not a subscriber? That was the key issue in Howard Stern’s legal battle with his employer, SiriusXM...
8-10% CPM increases expected for upfront
Pivotal Research recently revised its upfront expectations to 8-10% CPM growth. Over the last two weeks they also surveyed teams responsible for selling advertising...
Police/Detective TV, Consumers and Retail
Crime has long been a staple of prime time TV, and it still is. It is a big audience program type, making it a perfect vehicle for products and services that are used by just about everybody
12-Step Program to Prep a Station for Sale
by Erwin G, Krasnow, Esq., Garvey Schubert Barer
Here is a simple 12-point checklist that will help a broadcaster looking to sell a station maximize...
Tribune Company finally approaching Chapter 11 exit
The end is in sight. A federal bankruptcy judge has indicated his approval of the latest revision of the plan for Tribune Company to...
Embattled talker Lee Rayburn leaves KNEWS
The Palm Springs radio host currently at the center of a defamation suit involving local resident Pete Chryss (who had security contracts with the...
NBC Sports’ regional networks pacts with NBC O&Os
The deal will boost the O&Os’ appeal to advertisers who are trying to reach consumers in some of the nation’s biggest markets: NBC Owned...
Getting television newscasts on the right page
For the last “quite some time” there has been a disconnect between legitimate television news operations and pretenders. The difference being the pretenders are...
How to open up a can of pink slime and pull out a great...
I used to help emcee Spamarama™, the world’s largest tribute to Potted Pork Products here in Austin, so I know something about pink meat...
Preferred shareholders sue Emmis
You had to see this coming. The major owners of the preferred stock of Emmis Communications have sued Emmis, its directors,
There’s a Chicken in the Room
The reason we get so many “chicken poop” orders from local direct clients is because there is a chicken in the room, and it’s...
Newcastle Brown Brand Director details new campaign (video)
The new national campaign, “No Bollocks,” marks the first time Newcastle has invested in national
Rules for Tagging Time and Channel on News IDs
In last week's column I talked about how to pack loads of information into just a few words when writing news IDs. Sentence fragments are the key to successful IDs. You can pack a lot of
TV season turning into a real horse race
Is “American Idol” going to be strong enough for Fox to hold off a challenge from CBS to win the coveted 18-49 demo victory...
Selling without ratings: 2nd in a series (audio)
RBR-TVBR previously spoke with a Market Manager whose stations don’t subscribe to Arbitron ratings in a diary market. But is that a viable option...