Saturday, September 28, 2024

Wendy’s launches 25-market tour

Passion for the perfect hamburger. That's what Wendy's will be celebrating this summer with a major 25-city, North American taste tour, a create-a-burger contest...

MMB takes home Grand Prize 2007 Radio-Mercury Awards

Boston-based agency, and first-time entrant to the Radio-Mercury Awards, MMB has won this year's 100,000 Grand Prize with Badonkadonk, a radio spot created for...

KMG establishes Political Sales & Strategy unit

As the 2008 election and its dollars are drawing nearer, Katz Media Group announced the launch of a new unit which will focus exclusively...

eBay partners with Bid4Spots for airtime auctions

eBay began taking bids for radio spots yesterday as the online auction leader expands into offline ads.  The company partnered with already established Bid4Spots,...

Comcast files suit against Qwest

Qwest, a telecommunications company that provides DSL internet and regional phone service recently claimed in TV, online, and newspaper ads that its Internet service...

TNS: U.S. ad spend decreased 0.3% in Q1

Total ad expenditures in the opening quarter of 2007 decreased by 0.3% to 34.93 billion as compared to the same period in 2006, according...

NBCU TV Networks offers local sales promotions

NBC Universal TV Networks Distribution is now offering affiliates local ad sales promotions including "Top Design" and "Shear Genius" from Bravo and "The Starter...

IdeaCast opens national ad sales office in NYC

IdeaCast, an independent provider of television programming and advertising to fitness centers and health clubs, has named ad sales vet Jason Brown as the...

Porsche names semifinalists for review

Porsche North America has named seven semifinalists for its creative and media review. In addition to incumbent Carmichael Lynch (Minneapolis), the agencies are Anomaly...

Financier Irwin Jacobs sues Julie Roehm

Financier Irwin Jacobs filed a defamation suit against fired Wal-Mart SVP/Marketing Communications Julie Roehm after she accused him of making preferred deals with the...

TiVo fast forward numbers up to 90%; when MSOs offer viewing data

An interesting conversation with a major media buyer on Friday on the Nielsen average commercial minute and DVR numbers that came out last week...

Azteca America confirms commitment to programming, LA during upfront

Azteca America presented its West Coast Upfront last week to more than 400 in Los Angeles. During the event, Chairman Luis Echarte reiterated the...

Vongo and Domino’s begin two month campaign, sweepstakes

Starz Entertainment and Domino's Pizza announced details on a two month, co-marketing and promotional campaign that features a free 30-day trial to the Vongo...

Not another one!

Are there any NFL fans out there? Is there anyone like us who noticed that on occasion, you could turn on the television last...

Chase sponsors Spanish-language Telenovela

Chase, one of the nation's leading residential housing lenders, announced it is the exclusive advertising sponsor of Nuestro Barrio (Our Neighborhood), a Spanish-language TV...