Taco Bell “Why Pay More Value Menu” effort using radio, TV
Taco Bell is serving up more bang for the buck with the launch of its new 79-89-99 “Why Pay More Value Menu.” The permanent...
FOX announces 2008-2009 programming
Peter Liguori, Chairman, Entertainment; and Kevin Reilly, President, Entertainment, Fox Broadcasting Company, unveiled yesterday the FOX primetime schedule for the 2008-2009 season before the...
Interep’s Hispanic Independent Television Sales launches HITS Network
Interep’s Hispanic Independent Television Sales (HITS) has launched the HITS Network, a national platform of the leading Hispanic cable and satellite networks across the...
McGavren Guild to represent 42 Radio Disney stations
McGavren Guild Radio, an Interep company, announced today that it has signed an agreement with Radio Disney to provide ad sales representation to the...
Univision presents upfront in NYC
Univision presented the 2008-2009 programming lineup for its three television networks. The upfront event was held this week at Lincoln Center and hosted by...
MRC-DOJ announcement raises questions; Ivie responds
Kathy Crawford, MindShare President/Local Broadcast, is concerned over the recent announcement from DOJ that it will not challenge a proposal by the Media Ratings...
The CW rolls out 2008-2009 sked
The CW Network announced a fall launch date of September 1 and unveiled the schedule for its 2008-2009 season yesterday at a presentation and...
Ludwig Enterprises taps sales rep for new radio network
Ludwig Enterprises has engaged the services of ViewWay Marketing to sell advertising space on its new broadcast platform (5/7/08 RBR #90). Jon Canaday, ViewWay...
D&R to rep five ESPN Radio stations
Interep’s D&R Radio Sales has signed an agreement with ESPN Radio to provide national ad sales representation to five of the group’s stations. The...
CBS unveils primetime roster
CBS announced its 2008-2009 Fall Primetime Lineup, featuring five new series -- two comedies and three dramas -- and the launch of a new comedy block on Wednesdays.
KRG names Ed Whitman to lead Tri-State Radio Group
Katz Radio Group appointed him as Vice President and Director of Sales of Katz Tri-State Radio Group, which serves 60 radio stations in the...
ABC unveils 2008-09 primetime sked
Stephen McPherson, president, ABC Entertainment, yesterday outlined ABC’s plans for next season and unveiled the network’s 2008-09 fall schedule at the company’s upfront presentation...
Canon launches print campaign supporting camcorders
Canon U.S.A. announced the launch of a new, integrated campaign for its camcorder product line up. A two-pronged effort with creative supporting Canon’s new...
CC Radio launches Totalradius.com for multiplatform options
With distribution channels that now include on-air, online, on-demand, mobile text and digital broadcasts, and ads that vary from blinks, sponsorships, takeovers, to pre-roll...
D&R Radio signs Mt. Wilson FM Broadcasters
Interep’s D&R Radio will provide national ad sales representation to Los Angeles radio stations KKGO-FM/KGIL-AM. The stations are owned by Mt. Wilson FM Broadcasters.“We...