Radio Mercury Call for Entries extended
The Radio Mercury Awards is extending 2010 Call for Entries to Friday, July 9th, giving entrants more time to take a vacation, get some sun and...
CBS Radio partners with Bermuda Tourism
The Bermuda Department of Tourism is emphasizing its close proximity along with its pink sand and beauty as part of its summer marketing strategy...
Univision Network unveils campaign for FIFA coverage
Univision Communications unveiled its national campaign for exclusive Spanish-language coverage of the 2010 FIFA World Cup South Africa. Under the umbrella of “La Pasión...
CIROC Vodka campaign using television, online
The makers of CIROC Ultra Premium vodka debuted 6/2 their 'Perfectly Smooth' campaign featuring entertainment mogul Sean "Diddy" Combs and a surprise, up-and-coming comedian....
Local Focus Radio signs Magic Broadcasting
Local Focus Radio has signed a rep deal with Magic Broadcasting Inc., bringing the following five Panama City stations into the Local Focus fold:WYYX:...
Survey reveals health is #1 desired PSA
U.S. radio media directors named health the number one issue about which they are seeking public service advertising. Health ranked top of the issues...
Final round judges named for 2010 Radio Mercury Awards
Co-Chief Judges Mike Hughes, President and Co-Chief Creative Officer and John Norman, Co-Chief Creative Officer from The Martin Agency, will lead an esteemed panel...
Maurice Lévy to stay at Publicis Groupe; delay retirement
Maurice Lévy has been forced to delay his retirement after David Kenny, the managing partner of Vivaki and a strong candidate to take the...
Oil company advertising detailed by Media Monitors
On April 20, 2010, the BP oil rig Deepwater Horizon in the Gulf of Mexico, 52 miles southeast of the Louisiana port of Venice...
TNT, Curves pact for summer-long Strong Woman Challenge
TNT and Curves are joining forces for a new, summer-long promotion that will introduce the strong characters on TNT while also encouraging women to...
Ads on 'LOST' finale branded higher recall
The much-anticipated series finale of ABC’s LOST on May 23, which dominated blogosphere chatter and was the most-watched primetime program of the night with an average 13.6 million viewers, also delivered a highly engaging environment for its advertisers
Dairy Queen teams with Oreo for 25th Birthday of the Blizzard
As part of the 25th birthday of the Blizzard Treat, Dairy Queen and Oreo, a Kraft Foods brand, have announced a Limited Edition Oreo...
Ford to retire the Mercury brand
Ford is preparing to phase out its 71-year old Mercury brand, adding to the list of storied Detroit nameplates that reached the end of...
MetLife in review
MetLife has launched a review of creative and media duties on its consumer-directed advertising. The client notified incumbents -- Young & Rubicam and Mediaedge:cia...
CLIO Awards names radio, TV winners for 2010
The CLIO Awards, honoring creative excellence and innovation, announced winners for the 2010 Print & TV Awards in NYC. The awards, hosted by John...