DIRECTV, Google pact for ad sales
Google will become the sales rep for a broad selection of ad inventory on several cable networks carried on DIRECTV. As a result of...
Chevy moves US Hispanic biz to LatinWorks
General Motors shifted its Chevrolet advertising work targeting Hispanic buyers in the US to Texas-based LatinWorks (Omnicom). The move comes as GM ramps up...
Finlandia Vodka names Boxing Clever AOR
They named Boxing Clever their promotions and digital agency of record for North America, providing creative for promotions, events, consumer interaction, and education. Boxing...
Petry Television sees Q3 national spot pacing up 48%-54%
Petry says that according to activity recorded around the country by the ad sales rep company serving more than 150 television stations in 35 states, national spot TV sales are trending up
Santa Clara, CA: Not healthy? No toy!
Santa Clara, CA officials say they’re trying to keep the children living in the Silicon Valley healthy. A new ordinance – passed earlier this...
Houston and Credit Counseling
What do they have in common? Media Monitors took a look at that city, along with the rapidly emerging Credit Counseling category for how...
LifeShield Security awards Radio DR to Kre8 Media
Kre8 Media Inc., the fast-growing direct-response and brand advertising agency, has won the direct-response radio account of home and business security provider LifeShield Security....
MTV, ZYNC From AMEX unveil MTV Twitter Jockey
ZYNC from American Express and MTV announced Gabi Gregg as the winner of "Follow Me: The Search for the first MTV TJ" competition, www.zync.mtv.com....
Ford ALL IN campaign targets African Americans
Ford recently launched ALL IN - a new corporate campaign targeted toward the African American community -- The campaign features print, radio and digital...
AOL's Tim Armstrong now Chairman of The Ad Council
The Advertising Council announced Tim Armstrong, Chairman and Chief Executive Officer, AOL, has been elected as Chairman of the Board of Directors. Armstrong has...
College radio kids program up for a Pepsi grant
College radio is a great place to start future radio people! I got a rather awesome email a couple of days ago. WLOY ...
Auto sales up to highest levels in a year
Car and truck sales rose modestly in July but reached their best levels in nearly a year as many consumers returned to dealer showrooms....
Local Focus signs WNOX-FM
Local Focus Radio has signed a rep deal with Oakridge FM, bringing the heritage Knoxville FM, WNOX, into the fold.Says GM Ed Brantley, regarding...
Mindshare launches new Business Science and Planning unit
Doron Wesly, former global media director for Cheil Worldwide, Samsung’s in-house ad agency, has been named Leader of Business Science and Planning (a new...
Girl Scouts unveils new branding
Girl Scouts of the USA is revitalizing and reenergizing its brand to reach a new generation of girls. After extensive research and development, Girl...