Hanes pulls Charlie Sheen from TV commercials
Hanes has dropped Charlie Sheen as a TV spokesman for its T-shirts. His ads with Michael Jordan have been "suspended effective 12/28," according to...
TVB ePort passes half-billion mark in order volume
TVB ePort, the electronic bridge that enables eBusiness transactions between stations, agencies and rep firms, has passed the half-billion-dollar mark in order volume, it...
Media Monitors releases 2009 radio totals
Media Monitors, the leader in broadcast and cable monitoring, released the 2009 Radio SPOT TEN showing the leaders in radio advertising in the last...
Chrysler hires four new advertising agencies
The Detroit News confirms Chrysler Group LLC unveiled the final roster of new agencies handling its four brands upon termination of its long-time partnership...
George Foreman moves to Zimmerman
Zimmerman Advertising Ft. Lauderdale been chosen as AOR for the George Foreman brand (Applica Consumer Products) of household appliances, following a review. It includes...
Nestlé to acquire Kraft frozen pizza business
Nestlé has agreed to acquire Kraft Foods' frozen pizza business in the US and Canada for USD 3.7 billion in cash. The business includes...
Taco Bell scores top TV ad effectiveness in 2009
Restaurant News reports that long known for its “outside the bun” thinking when it comes to advertising, Taco Bell won recognition for its creative...
GroupM names Rob Norman CEO for NA
Rob Norman was named CEO of GroupM North America as part of an executive restructuring in which he will share management responsibilities for the...
eDiets.com names Mercury Media AOR
Mercury Media, the largest privately-owned, full service direct response media agency in the country, has been named AOR by eDiets.com. The agency is responsible...
VeriFone buys Taxi Media Sales from CC Outdoor
Accelerating its strategic expansion into payment-enabled media, VeriFone Holdings has acquired the Clear Channel Taxi Media business from
Super Bowl spots selling fast, says CBS
CBS says it has less than a handful of remaining commercial slots for the big game. CBS has sold 95% of its 62 ad slots, Jo Ann Ross, president of network sales, told USA Today. This, despite
CC Radio launches “Brighter Day” PSAs
As part of its “green” initiative, Clear Channel Radio is kicking off a new campaign this week called “Brighter Day” to encourage listeners to...
AT&T drops Tiger
AT&T has become the latest sponsor to drop its endorsement deal with Tiger Woods after revelations that the golfer had multiple extramarital affairs."We are...
Taco Bell rolls out low fat campaign
Taco Bell, which does some 70% of its business via the drive-thru, is introducing better choices for America with its new Drive-Thru Diet Menu,...
Panasonic picks Arnold after review
Havas' Arnold has reportedly added Panasonic's CE business following a review that began in November. Kirshenbaum Bond Senecal + Partners were the incumbent on...