Fox Mobile Group partners with Post Foods on branded entertainment
Fox Mobile Group (FMG), a division of News Corp's Digital Media Group, has partnered with Post Foods to develop an eight-episode, original comedy series...
El Pollo Loco announces review
El Pollo Loco has retained the services of SelectResources International to conduct an agency review. The new assignment will cover strategic marketing and communication...
Canoe Ventures unveils program to accelerate advanced TV services
Canoe Ventures, the JV founded by the country’s leading cable operators, is issuing an open call to companies wishing to participate in shaping tomorrow’s...
Media General details 2010 Political ad revenues
Media General announced that its 18 broadcast television stations generated some $41.5 million in Political ad revenues through 11/2. Four Media General stations generated...
HomeAway returning as Super Bowl advertiser
HomeAway, a leading online vacation rental marketplace, will return to the biggest ad event of the year, with a new national campaign debuting during...
Tommy Hilfiger details Holiday television, online campaign
The Tommy Hilfiger Group announced its first brand television campaign since 2005. “Feast Interruptus” runs 11/15-12/5 on ABC, Fox, E! and Bravo, as well...
Pittsburgh and insurance companies ads ranked
According to Arbitron, Pittsburgh, PA is the 25th largest radio market with a population of 1,988,200, dropping from 24th one year ago. According to...
WXYZ-TV, Art Van Furniture partner for
The Scripps Media ABC affiliate and Art Van Furniture have teamed up to make a difference in the fight against hunger in Metro Detroit. ...
Valassis and A&P announce in-store partnership
Valassis has entered into a multi-year partnership with The Great Atlantic & Pacific Tea Company (A&P) to develop and execute in-store marketing and media...
JCPenney details Christmas shopping campaign
J. C. Penney announced the launch of its Christmas gift program, inviting shoppers to discover the brand’s elevated gift assortment, while showcasing the great...
Mindshare keeps Lufthansa after review
WPP/GroupM’s Mindshare Worldwide has retained global media responsibilities for 10-year client Lufthansa following a five-month international review that included Aegis Media’s Carat and Interpublic’s...
Dodge debuts TV campaign for Hispanic market
Dodge marks its return to multicultural marketing and advertising with a new TV campaign, "Secret Door," aimed at the Hispanic market. The new TV...
Details on Conan O'Brien's opening week advertisers
Conan O'Brien's new TBS talker was a hit with young viewers 11/8 night, delivering an audience with a projected median age of just 30. ...
General Motors posts a $2 billion gain in Q3
General Motors reported a Q3 net income of $2 billion — its third consecutive positive quarter, as it prepares to begin selling its stock...