AMEX sweepstakes lets viewers volunteer with GLEE cast
Here’s a new, win-win take on product integration: American Express revealed details on the Members Project Sweepstakes as part of its collaboration with FOX’s...
Hilton Hotels integrates with Hawaii Five-0
CBS’ re-imagined Hawaii Five-0 TV drama series which premiered 9/20 includes numerous scenes unfolding at Hilton Hawaiian Village Beach Resort & Spa’s tropical setting....
Honolulu and Internet Services spots revealed
According to Arbitron, Honolulu, HI is the 64th largest radio market with a population of 769,200. According to Media Monitors, the #1 radio advertiser...
PHD taps Andrew McLean as new US CEO
Less than two years after being named CEO for PHD’s US ops, Scott Hagedorn is leaving to head the Annalect Group, a new digital...
Univision expands "Ya Es Hora,
In an extension of its long-term commitment to engage Hispanic America in the U.S. electoral process, Univision is increasing its efforts as the Midterm...
Political ad spend up 15% over last week
Wells Fargo Equity Securities (Marci Ryvicker and Timothy Schlock) are tracking political ad dollars until the 11/2 elections. They also provide a weekly snapshot...
Dell spending big bucks on You Can Tell It
Dell plans to spend “hundreds of millions” of dollars on a new campaign to promote its computers and devices aimed at consumers. The campaign’s...
WRR-FM, McGavren Guild sign in Dallas
McGavren Guild Media announced that effective immediately, they’re selling the heritage Classical WRR-FM Dallas (owned by the City of Dallas) nationally. station joins (actually...
Cars.com doubles ad buy in Super Bowl XLV
Cars.com is heading to the Super Bowl XLV (February 6) with two brand new commercials. The site's return to the Big Game marks the...
Aircell names T3 AOR for Gogo inflight internet
Aircell’s Gogo Inflight Internet is the world’s leading provider of airline internet connectivity. T3 Austin, TX will handle strategy, creative and media. Today, Gogo is available...
Clear Channel Radio partners with USO for PSAs
The campaign will support U.S. troops and their families. Last year alone, the USO’s media exposure generated from CC Radio was valued at over...
Nexstar campaign shows effectiveness of local TV advertising
Nexstar Broadcasting Group announced that, based on a year of success, it is expanding its company-wide campaign, “101 Reasons TV Advertising Works.” The expansion...
ION hits NYC streets with
On the heels of the network’s ratings success story as the fastest growing network, year over year, ION Television hits Madison Avenue, October 19-21,...
Chevron spoofed in fake campaign releases:
Chevron corporate confirms: Numerous news organizations were taken in 10/18 by two spoof press releases regarding its just-launched “We Agree” campaign. Here is the...
Portland, Oregon & Automotive Parts spots revealed
According to Arbitron, Portland, OR is the 23rd largest radio market with a population of 2,106,200. According to Media Monitors, the #1 radio advertiser...