Volkswagen back in the Super Bowl with Passat, Beetle spots
The automaker will premiere two 30 second spots featuring the 2012 Passat and the 21st Century Beetle during the 2nd and 4th quarters of...
Anheuser-Busch details Super Bowl ad lineup
The InBev brewer will debut five new creative spots for three of its leading brands during FOX's airing of Super Bowl XLV on Sunday,...
Central Ohio and Bedding Retailers spots detailed
According to Arbitron, Dayton, Ohio is the 61st largest radio market with a population of 823,900. According to Media Monitors, the #1 radio advertiser...
Kia and The CW's Nikita team for midseason
Some major integration added to the current sponsorship: As the exclusive automotive marketing partner of "Nikita" on The CW Network, Kia is gearing up...
NBC Sports Agency to launch
NBC Universal says John Miller, the former chief marketing officer for its television group, is coming out of semi-retirement to set up the new...
The Tacher Company signs Atlantic Coast Radio
Greg Tacher and Joe Costello, Managing Partners of The Tacher Company, have signed a national rep agreement with Atlantic Coast Radio in Portland, ME....
More advertisers pull out of MTV's "Skins"
General Motors has joined Taco Bell in pulling advertising from MTV's racy drama series Skins, according to the Parents Television Council. That was followed...
Ford is title sponsor of "Boxeo Telemundo"
The automaker has signed on as title sponsor for the Telemundo’s sports franchise, Boxeo Telemundo. The 2011 season premieres on Friday 1/21, live from...
Taco Bell pulls ads from MTV's "Skins"
The fast-food chain pulled its ads off of the racy teen drama after the Parents Television Council (PTC) urged the public to contact the...
Sherwin-Williams partners with HGTV on new paint line
The two will launch a new line of HGTV-branded colors in Q2 that includes eight unique color collections, durable and low-odor paint manufactured by...
CC Radio launches two PSA campaigns
Using both its radio and digital platforms, the broadcaster debuted two national community engagement initiatives with Musicians On Call (MOC) and the United Negro...
American Idol confirms this season's sponsor roster
Fox Broadcasting, 19 Entertainment and FremantleMedia North America have said Ford Motor Company, Coca-Cola and AT&T will return as official sponsors for the 10th season. Ford has been a
SocialCode now offering ad solutions on Facebook
It was initially developed for internal use by The Washington Post Company--SocialCode enabled its advertisers to translate their marketing strategies into Facebook-savvy plans. Recognizing that...
San Diego & gasoline dealers spots detailed
According to Arbitron, San Diego, CA is the 17th largest radio market with a population of 2,609,000. According to Media Monitors, the #1 radio...