Huggies exclusive sponsor of DisneyBaby.com
Disney has launched DisneyBaby.com, a new online destination expectant and new parents, filled with inspirational ideas, tips from real moms and a comprehensive collection of Disney Baby brand products
Xbox LIVE exec speaks on new ad options
News Corp. content from Fox Television, Fox News, Twentieth Century Fox Films and The Wall Street Journal will be available on the Xbox device...
Google set to overtake Yahoo for top display advertiser
Search and social marketing agency Greenlight expects search giant Google to overtake Yahoo and become king of display advertising by the end of the...
Reebok debuts "The Sport of Fitness Has Arrived" (video)
The effort, launched last weekend, aims to change the way people perceive, define and experience fitness, and “ultimately show the world that fitness can deliver...
Telemundo sets upfront date
Telemundo Media will hold its annual upfront presentation on Tuesday, 5/15, at 6pm in NYC at the American Museum of Natural History, in the...
TRN adds Dave Nourie as National Affiliate Consultant
Talk Radio Network recently welcomed Dave Nourie to the Affiliation Team as a National Affiliate Consultant. He’ll assist the team in growing existing shows...
Univision sets 2012 upfront date
Univision plans to hold its annual upfront presentation for advertisers in New York City at 11:00 am on Tuesday, 5/15 at the New Amsterdam...
Diet Pepsi effort features Sofia Vergara
Diet Pepsi and actress Sofia Vergara come back together again with a new marketing campaign that continues to demonstrate that "Nothing Refreshes Like a...
Compass Media Marketing scores POP Radio
Compass Media Marketing, Compass Media Networks’ new national ad firm for the audio industry, announced a multi-year deal to exclusively represent POP Radio, the...
Anomaly signs Dick's Sporting Goods after review
Dick's Sporting Goods has chosen Anomaly as its new agency, after a two-month review. Dick's previously used an in-house creative team and outside production...
Top radio, TV, cable advertisers in 2011 tallied
#1 Radio advertiser wasGEICO. TV's #1 was ABC. Cable, the #1 was the Discovery Channel. Key to this focused break out is the comparison of all 3 sectors
Dr Pepper launches "Always One of a Kind" campaign (video)
Dr Pepper is giving a nod to its 125-year heritage with the debut of its “Always One of a Kind” effort. The new TV...
TargetSpot signs Livio connect
Livio Radio, developers of Internet Radio devices and accessories, announced that TargetSpot will be the exclusive third-party advertising provider for Livio Connect, which allows...
Compass Media Marketing names management team
It’s a pretty strong team to hit the marketplace with and all three are well-known in the biz. Compass Media Marketing, Compass Media Networks’...