Thursday, October 10, 2024

Home Depot Plants Spots

In the Media Monitors Radio Spot Ten last week, The Home Depot remained #1

Why AM/FM Crushes Pandora in the Car

Pierre Bouvard says Pandora is not an authority on in-car listening.

How Nielsen, Flinn Inch Closer to Settlement

While the claims and counter-claims continue, it appears as if Nielsen and Flinn could be closer to settlement.

What Buyers Think About Pureplays is Wrong

Perception is everything, but especially when radio sellers sell against Internet pureplays.

Radio, Digital Will Get More Political Ads

Borrell Associates upped its radio, digital political ad spend estimates.
Twitter

Twitter And Nets to Air Some NFL Games

Twitter beat out other companies to air Thursday night NFL games.
New York Times

NYT Builds Podcast Unit

The New York Times is building a podcast unit this week.

What Better Data Means for Political Ad Sales

Nielsen Audio matched PPM data with voter data for the first time for radio.

Voltair Feature is Free – For Now

Telos intends to start charging for a data export feature on its Voltair.

Sanders Marching Ahead on TV

Bernie Sanders is in the lead with 1,540 TV spots, according to Media Monitors.

Are You Getting All The Political Dollars You Can?

Katz talks about finely targeted political information to help radio get more political ad dollars.

Nielsen to Integrate Dish Set-Top-Box Data

Nielsen will integrate Dish set-top-box data into its national & local TV ratings.

Toyota to the Top

In last week’s Media Monitors TV Spot Ten, the Toyota Dealers Association leapt to the #1 slot

Home Depot Comes Home

In last week’s Media Monitors Radio Spot Ten, The Home Depot returned to its familiar position at #1