TORONTO — It’s hardly a secret that some of Canada’s biggest broadcast media companies have struggled to compete against the growth of “Big Tech” and their pull of both advertisers and consumers. From encroachment from U.S.-based players to the CRTC’s regulatory policies, which the Canadian Association of Broadcasters has sought to reform to little eagerness from Gatineau, Québec, companies such as Corus Entertainment and BCE Inc. have bemoaned the environment in which they seek to maintain a positive P&L sheet.
On Thursday, BCE — parent of the CTV television network and radio stations operated under the iHeartRadio Canada banner — and the Bell Media broadcast arm both culled its manager-level employee roster in a move tied to a 36-month debt leverage reduction plan.