As the United States approaches its 250th anniversary, patriotism is more than flags and fireworks, says brand loyalty and consumer engagement research consultancy Brand Keys. “It’s a powerful emotional value that shapes who we are, which brands we trust, and what we buy,” it says.
In that spirit, New York-based Brand Keys’ 25th annual Most Patriotic Brands survey has arrived just in time for the Memorial Day holiday, and identifies the top 100 brands Americans feel best embody the value of “patriotism.”
