When To Engage With Your Consumers Via Social Media

When to engage with your digitally savvy super fans? Read this column to find the best answers...

Social-Media

An Ethics Code For FCC Alternative Compliance

Learn how those offering FCC Alternative Compliance Certification work under a strict code of ethics ...

studio

Do We Need The FCC?

There seem to be three reasons why we still have the Commission, says AEI Visiting Fellow Mark Jamison...

jamison-m

Social Media Tips, From The Wedding Party

Are some media properties acting like annoying wedding guests when it comes to their social media development?...

chuck-francis

How To Have That AE Accountability Talk

Barrett Riddleberger offers some key guidelines that he believes to be helpful when having the "accountability" talk...

Barrett-Riddleberger

FCC Updates Broadcast Station Totals

As of Sept. 30 there are 1,778 UHF and VHF stations and 15,508 licensed AM and FM radio stations on the air in the...

FCC

Small Business, Big Returns: How Radio Can Help

Radio has the tools to best serve small businesses. Here's how to prevent e-marketers from stealing potential dollars from you ...

mississippi21

AM, FM Fuel Local Business Growth In Kansas

For Rocking M Media, "localism" means serving as an incubator for rural businesses -- with radio stations as a key conduit...

christopher_miller

Dear NFL: Turn To Radio For Ratings Recovery

According to pundits, the sky is falling for the NFL. Perhaps listening to the radio will yield some good programming ideas....

NFL / National Football League

Alternative Inspection Certifications Made Easy

Alternative FCC Inspector Ken Benner offers additional tips for stations seeking alternative inspection certifications ...

radio studio

Rocking M: ‘Not A Radio Company’

RBR + TVBR speaks with Christopher Miller on his family company and their "electronic real estate" philosophy...

rmm

Before You Hire A Sales Rep, Ask These Questions

According to Barrett Riddleberger, defining your sales role before recruitment is critical to the hiring process. ...

Barrett-Riddleberger

Millennials: A Generation Deconstructed

An ad agency and UT/Austin team to deconstruct a generation that is "notoriously simplified" and mischaracterized...

richards-lerma-mill

The Future Of Traditional Advertising

In March 2012, Audio Graphics president Ken Dardis was stunned by a JC Penney ad he heard on Pandora. Has radio reacted yet?...

ken-dardis

It’s Time To Promote Radio’s Programmatic Possibilities

New research indicates that 38.6% of respondents believe digital audio "is an important part of their marketing mix."...

tradedesk